Were you aware that the design of your workplace is important for employee engagement and customer satisfaction? As a business owner it is important to consider and make adaptations to the aesthetics of your premises in order to increase productivity and sales.
Taking on the large financial commitment of a business premises is a big decision, so considerations around the aesthetics are essential right from the very beginning.
The aesthetics of your business premises are important as it is your “shop window” to visiting clients and customers. It is important to give a good first impression and look professional, tidy and organised. Employees are likely to be more productive and happy working in an aesthetically pleasing workspace and staff turnover may well reduce.
This article aims to look at ways of making your business look more aesthetically pleasing.
Even if your budget is minimal, it is important to make the external areas of your business premises look tidy and professional. Check that car park areas are well maintained and that pathways are well maintained by taking advice from a professional flooring company. Ensure walking surfaces are safe and free from hazards.
The entrance to your business property should be inviting. Have clear signage and good lighting facilities. Does your door look aesthetically pleasing ie no peeling paint or broken door furnishings?
On entering your building clients should be able to easily find directions to the meeting point. This could be done by positioning a welcome desk visible from the doorway, or clear signs directing them to your office space.
The internal aesthetics of your premises are important due to the professional image you wish to portray to your clients and visitors, but also for creating an area conducive to good productivity from your staff (and yourself).
Gone are the days when offices were designed by placing dark, dingy desks in uninspiring rows. Much more thought has been given to the modern office, the idea being that different zones can be created for meeting, collaborating, relaxing and working.
Modern offices are light and airy and make use of all natural light available. To make the space appear lighter, if natural light is at a premium, decorate in light colours, but avoid the traditional colour of grey. Try to bring the “outdoors in” by using splashes of colour.
The colour green increases production and performance as well as evokes a sense of calmness. Bringing green into your workspace can be achieved by painting a wall or even better by using plants. If your budget is high you could consider creating a green-space for your employees and visitors to relax in, by building an atrium, filled with plants and fresh air.
If you are at the initial stage of looking at business premises, try to get as much space included as your budget will allow. Cramped offices are not conducive to good productivity and soon become cluttered. Staff need space to move around and change position occasionally. Overly small office spaces could also be unsafe due to trip hazards.
Hopefully by incorporating the above tips your profit margins will escalate and your staff team will be stable.