The battle with COVID-19 is far from over. There is a long way to go before the world can confidently say that it has a handle on the virus and that life can return to normal. However, many businesses are cautiously looking towards the future, and how they can adapt the way that they work in light of the pandemic, and the changes that we may have to make in the future.
The way we work has changed completely. While most companies were already moving towards being digital, this has accelerated the process somewhat. What other changes can you implement in a post-COVID world to help you to manage your business better?
Take feedback on board
It can be difficult to ask for feedback. After all, no one wants to hear what they are doing wrong, even if it is for the good of their business, but it really can make a significant difference.
The most obvious place to start with this is on your reviews and social media pages. If the same comments and criticisms about a particular product or business product keep cropping up, take heed and do something about it.
However, you can also create a focus group, made up of your target audience, and ask them what they think you are doing well and where they think you could improve. Above all else, take the feedback on board. Customers like to know that their opinions matter, so show them and tell them of the improvements that you have made based on their feedback.
Small business owners wear so many hats, and sometimes, one can slip and make the whole thing fall apart. Stop trying to do everything yourself and outsource. What is the point of you sitting there staring at a spreadsheet full of numbers that you do not understand when you can search for things like ‘a bookkeeper near me’ to do the hard work for you – and do it better!
Aim for a better work-life balance
If there is one thing that the coronavirus pandemic has taught us, it is that nothing is more important than our health. When you are not healthy, you can’t work as productively or efficiently as you could, so it is not only in the best interests of yourself and your family to stay healthy, but your business too.
One of the biggest health issues affecting business owners is burnout. As mentioned above, they wear so many hats and try to do so many things that you can end up burning out, which can be terrible for our health. Make sure you take time to be you, and not just a business owner.
We are in a situation like no other, and no one has any idea what the future is going to hold. There are undoubtedly going to many challenges in the road ahead, and sometimes, you may well feel like quitting. However, try to stay positive. You are far from the only person or business experiencing feelings like this, and while some will end up closing, many will survive, and come back stronger than ever.
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