Market research is an essential tool in developing and differentiating brands and services But the research business is rapidly being disrupted. The research and insights function has the opportunity to grow, though it must transform itself to thrive by improving communications.
Author Archive for: Sharon
About Sharon Kastoriano
This author has yet to write their bio.Meanwhile lets just say that we are proud Sharon Kastoriano contributed a whooping 37 entries.
Entries by Sharon Kastoriano
Taking the time to slow down and plan improvements to workplace culture also produces more effective results down the line.
I thought it would be interesting to explore the concept of “strategic” when it comes to hiring. Both in terms of positioning hiring within the context of the organisation and when undertaking hiring itself.
Most modern organizations claim to be strategy-driven. But when you cut through the hyperbole, what do you find?
Application of design thinking to help solve myriad problems that are not typically associated with design is illuminated in a new book through vignettes drawn from such diverse realms as politics and society, business, health and science, law, and writing.