How to Run a Successful Video Game Development Company


If you grew up as a gamer or are still an active player, they you may have dreamed of being a game developer one day. Or maybe you saw the success of a seemingly simple game like Angry Birds and thought you’d have a go at it. Truth is, starting a game company is more than a pipe dream and definitely possible if you have the know-how and determination to do so. Here are a few tips on how to establish a successful gaming company.

Gather Extensive Knowledge

Before you even start thinking of establishing your company, make sure that you gather as much knowledge as you can about the industry first. Read as many news stories, analyst reports, sales numbers, magazines, target research and market analysis as you can. Be sure to also read up on the type of gaming equipment on the market, either to buy them for your company, or know what you’re up against. One product that we recommend checking out would have to be the gaming laptop from Razer’s site (https://www.razer.com/gaming-laptops) which is steadily gaining popularity in the market. Once you have all this information, you can identify your target market and on what platform you will develop games, may it be home gaming consoles, portable devices or browser based social games.

Try to Get a Competitive Edge

The best way to get a competitive edge is by hiring better. What separates gaming companies is not just funding and marketing skills, but the quality of their teams. Try to hire for creativity, problem solving, hunger, intelligence and most importantly, passion, and make it clear in your game designer job descriptions. The most successful teams hire people with a genuine interest in gaming, people who are avid gaming fans and gamers themselves. This allows them to create games with the player in mind first.

Once you’ve built your team, make sure you communicate your core principles to them, the principles that make your company unique and aren’t altered by market forces, platforms or competitive influences. Then make sure these principles permeate every part of their work. Communication is key to building a build successful team in any industry, so the importance of hiring experienced communicators in the video game industry is not to be underestimated.

Find the Right Partners

You’ll most likely have to seek financial aid or a partnership if you’re just getting started in the industry. This is why it is important that you partner up with people who also have a deep passion and understanding of the gaming industry. You have to go with someone who understands the gaming development process, believes in you and your vision and is ready to support you every step of the way.

You should also seek partnership from more experienced mentors that could educate you on some of the aspects of the industry you may lack expertise in.

Create the Gaming Company You’ve Always Wanted

What separates brands like Apple and Google is their culture. Both have very different ways of working and company cultures to other brands in their sector, and that’s what sets them apart and makes them so successful. Don’t be afraid to let your personality shine through when creating a company culture and focus on the aspects you value the most.

Building a successful gaming company can be done if you know what you’re doing, and you have the drive and knowledge necessary to make it. If you follow the tips in this article, you’ll be one step closer to building a successful game development team.

Legal Issues You Can’t Afford to Ignore When Starting Your Business

StrategyDriven Starting Your Business Article |Legal Issues|Legal Issues You Can't Afford to Ignore When Starting Your BusinessStarting a business can be a daunting task. There are so many things to consider, and you want to ensure that everything is taken care of before you get started. One thing that often gets overlooked is legal issues.

Legal concerns can be hard to navigate, and not understanding your rights could lead to major financial losses down the road. In this blog post, you’ll learn some of the most common legal issues businesses face when starting up and their solutions!

Have a Business Name

If you don’t have a business name, it can be difficult to get bank accounts or file your LLC. You need both the entity and its operation name for this step!

Register Your Business

You also want to register with the IRS as soon as possible to comply with any tax laws. The faster you do this, the less likely you are to run into any legal issues.

Signing Employment Agreements

If you plan on hiring employees, it is important that they sign an employment agreement before starting work. Also, make sure not to discriminate in your company’s hiring policies!

On the other hand, it’s essential to have multiple Labor Law Posters within the office to actively educate your employees on the rules and regulations.

Have a Lawyer

It is advisable that every business have a lawyer to create their operating agreements because this sets up the rules for how the company will run.

Legal Operations Every Business Needs

It is vital to understand the legal issues and protections you need when starting a business. There are numerous laws for taxes, labor, environmental protection, zoning, and many more that may not be obvious but can impact your business significantly if you don’t take care of them upfront.

Some essential items include incorporation and registration, trademarking (trademarking can also take care of website domain name registration), intellectual property, licensing to conduct business, and others. Apart from these, an organization also has to deal with commercial loans, construction and permanent real estate loans, equipment leasing matters, and more. As it’s mentioned here http://www.trippscott.com/practice-areas/creditors-rights-bankruptcy;  having a lawyer by your side can help you deal with these issues efficiently.

Incorporate Your Company

Incorporating your company will protect it from creditors and other debts after bankruptcy or dissolution. However, it’s important to note that a sole proprietorship is not an incorporated entity which means if you do not incorporate, then the risks are higher.

Labor law

If you have employees, it is essential to consider labor law which states that an employer must pay minimum wage and overtime as appropriate for hours worked over 40 hours in a workweek. It’s also mandatory by law to put together and maintain a set of workplace rules.

Other laws may apply depending on the type of business.

Know Your Location

It’s important to know the zoning for your business location. Some areas may not allow certain types of businesses or could be subject to other limitations that you should consider when deciding on a space.

Trademarks

Trademarks can protect against infringement and also serve as an indicator in interstate commerce, which is why it’s so important that you trademark your business name and domain.

License

A license is required to operate various businesses in the U.S., including selling alcohol, using toxic materials, or handling animals. Licenses may be granted by federal agencies like the FDA but also at the state level for certain activities as well.

The number one thing you can do before starting a business is to gather the necessary legal documents and understand what’s required. This will help you save time, money, and headaches in the future.

To make sure that you don’t get in trouble with the law, take a look at this list of legal issues to watch out for when starting your business. Do some research into what these things are and how they can affect your company, so you know what to be on guard for. Don’t let ignorance or lack of information put you and your business in jeopardy!

3 Steps To Take Building Your Business From The Ground Up

StrategyDriven Starting Your Business Article |Build your business|3 Steps To Take Building Your Business From The Ground UpAre you getting ready to open the doors of a new business? If so, then you do need to make sure that you take the right steps here. It’s important to make sure that you are thinking about what crucial steps you should be taking from day one. The right steps will guarantee that your business is secure and ready to compete with some of the bigger players who are already on the market and doing a fantastic job of working the narrative. Here are some of the options we recommend that you do think about.

Get The Best Tech And Equipment

First, you do need to make sure that you are getting the right tech and equipment for your company. Do be aware that the equipment that you use can become part of your brand and shift the perception that clients have of your company. You need to make sure that the perception is positive and the measure is clear. If you are interested in rising to the top then you also need to make sure that you’re not overpaying. This can set you back financially from the beginning. You should use resources like https://fleetupmarketplace.com to ensure that you are not overpaying for the vital equipment you need.

Insurance

It doesn’t matter what industry you are joining or what sector you are going to be a part of. Regardless of how large or small your business plans are, you always need to make sure that you do invest in the right insurance plans. The key coverage here will ensure that your business is protected from any possible disaster that you could encounter. Specialist insurance options are also worth considering too. For instance, if you are running a business with a lot of technology at the heart of it, then it does make sense to think about cybersecurity insurance. This is all about planning for the key worst-case scenario.

Get The Right Team

Finally, a business is only ever going to be as strong as the team working behind the scenes. Don’t forget, your business team is going to decide and determine your level of productivity and help you build the right reputation for your brand. You need to make sure that you are getting innovators and key thinkers. If you are interested in this idea, we recommend that you do look at using a recruitment agency to help you along the way.

We hope this helps you understand some of the key steps that you need to take when you are building up your business from scratch. If you explore these options, then you will be able to guarantee that you do have the right level of security in place. You can mitigate levels of risk and guarantee that your business is not going to be exposed to threats on the market. You can also take measures to ensure that your business is more competitive in a heated market, potentially rising above some of your top business rivals who are already on the field.

Planning a New Business? Avoid These 5 Devastating Legal Mistakes Startups Make

StrategyDriven Starting Your Business Article |Startup Legal Mistakes|Planning a New Business? Avoid These 5 Devastating Legal Mistakes Startups MakeMost people dream of starting a business and ponder over countless entrepreneurial ideas. However, only a few act upon this desire with some becoming successful entrepreneurs. If you have overcome the common fears and you’re ready to start, you need to learn as much as you can about your industry. More importantly, you have to research the threats to your new venture. Many startups fail and you don’t want to become part of these statistics.

This post explores common legal mistakes many new businesses make to help you steer your venture.

Failure To Consult a Legal Professional

After harboring your investment idea for months or years, you’re raring to go. Most first time investors exhibit unbridled enthusiasm and don’t take time to consult. If you don’t consult an experienced attorney such as Jacob A. Kupp, there’s a big risk your business will face headways within no time.

These legal experts guide you through the business set up, organization structure, shareholding, company registration, licensing, and so much more. A business is a legal entity and if you have no background in law, there’s a big risk of making the wrong decisions.

Failure to Create an Ownership Structure

Many new businesses are partnerships with different investors bringing in expertise and resources. These might be your friends or even family. At the beginning, everything might work smoothly even with no ownership structure. However, you’ll experience challenges the moment the business records losses or profits. A lawyer plays a critical role in setting up a strong structure with defined roles and responsibilities.

Failure to Incorporate Your Business

As you set up the business, it might look like the simplest structure is the best. After all, you might not envisage rapid growth in months. As you settle down, you might realize the need to bring in more investors and expand other aspects of the business.

A business lawyer would advise you to incorporate your company right from the beginning. This makes your business a separate entity and protects you from your company’s liabilities. An incorporated business can also access credit easily and also has a professional image. Your lawyer presents the options available for incorporation and guides you through the process.

Failure to Understand Legal Requirements

The government has a big say in how any business runs and it’s always important to learn more about the rules and regulations before you invest. Whether you want to set up a dental practice, or a recycling plant in your city, there are strict laws that guide businesses in every industry. Failure to comply with such laws can lead to hefty fines, jail term, and loss of reputation.

Overlooking Data/Privacy Laws

Data is the most invaluable asset for any business today. You need to manage any data in your possession in line with the latest data regulations. Loss of data through breaches or any other cause can lead to financial losses, hefty fines, lawsuits, and other debilitating consequences.

Planning to set up a new business? Don’t overlook the importance of legal advisory. This might make a huge difference and protect your investment from collapse or other legal problems.

Useful things to Consider When Starting a Business

StrategyDriven Starting Your Business Article |Starting a business|Useful things to Consider When Starting a BusinessStarting a business is the dearest ambition of many intrepid and talented individuals. However, before you take the plunge and set out to establish your own company, there are a handful of things that you should take the time to consider carefully. These topics will have a large impact on the state of your business to be and it is vital to your success that you know how you want to handle them before plunging in.

Your Product/Service

First and arguably most important is the product, or service, that you intend to supply through your fledgling company. Without a solid understanding of what you intend to provide and why, you will never be able to take the various steps needed to establish your company and find success in the competitive world of business.

What Purpose Does It Serve? Before you do anything else you should sit down and ask yourself what purpose your product, or service, serves. Without a clear reason for your product to exist, it will invariably fall short and your business along with it. This is not necessarily because there is no market for the product, you simply must understand your own product to have any hope of selling it effectively.

How Will it Be Delivered? The way that customers will receive and use your product, or service, is an important consideration. Is it a local business? Do you have the capacity to deliver your product? What impact will your customers’ area have on your ability to provide your service to them? These are all questions you should be considering.

What Makes it Unique? Fitting a niche is, more often than not, what will truly spell success for your business. If you see a hole in the market that you are able to fill, then you are likely to find a dedicated and grateful audience who will remain loyal to your product. So, taking the time to ensure your product has a strong unique selling point (USP) is well worth the effort.

Your Marketing

Once you’ve decided on and given proper consideration to the product that you intend to sell through your business, the next thing that you have to think about is how best to market your product. An effective marketing strategy is key to building a successful business and there are a few important aspects of your marketing strategy that you should definitely decide on before committing yourself to anything.

Target Audience. Your target market is an incredibly important thing to nail down and comes hand in hand with the niche that you decided on for the product you are selling. By knowing who you need to be marketing your product to, you can lighten your workload significantly while still achieving standout results in terms of customer conversions. This is the power of a well-considered target audience.

Web Presence. On top of your target audience, a powerful tool to boost the efficacy and impact of your marketing efforts is to focus on building a web presence. Through this you reach a far wider and more reliable market than most other forms of advertising. In fact, it has been suggested that the vast majority of buyers will interact with the digital landscape before making a purchase.

Building Brand. Lastly, your brand is a vital aspect of any business. Your brand is what your customers associate with your company and often the quality and memorability of your brand will contribute significantly to the potential sales that your business can make. Customers form strong emotional connections with brands and these connections not only drive business, but also motivate loyalty.

Customer Service

A vital area of business, regardless of what kind of company you are running, is the experience of your customers. Without a positive customer experience, you are unlikely to gain any repeat custom or recommendations and your business will swiftly fail. Effective customer service is the key to guaranteeing a solid customer experience, meaning that if your customer service is airtight, chance are that your customers will have a good time.

Effective Communication. Communication is the backbone of customer service and is why services such as a virtual answering service for your business can be an incredibly beneficial investment. By ensuring that customers are given consistent and reliable access to a genuinely helpful and effective customer service team, you can ensure that customers are far more likely to trust your business and invest more financially than they otherwise might.

Problem Solving. Part of this incredibly beneficial customer service experience is a willingness and ability to solve any and all problems that your customer might be having with your product. Solving these problems will help to maintain and even boost customer satisfaction, improving their overall relationship with the business.

Your Startup Costs

Finally, the last important thing that you will need to take time and consider is the cost that you are going to incur in setting up your business. Depending on what you are planning to sell and how, you are going to spend varying amounts to get your business off of the ground, so it helps to consider closely what your initial costs are likely to be.

Facilities. Does your business need to have any specific facilities to operate properly? If you have aims to hire employees then you are surely going to need and office, and if you need to produce merchandise then you will need facilities for that too. Investigate how you could most easily provide the facilities you need to make your business a success and that will give you a baseline for this cost.

Equipment. Additionally, if you are producing merchandise or simply crunching data, you are going to need some decent equipment to get anywhere with the work. From computers for desk work, to high tech machinery to produce products, there are all sorts of potential pieces of equipment you might need. Be sure to research this ahead of time.

Staff. Workers are an invaluable aspect of most industries and, although you could probably get by without them initially, you are almost always going to want other people working with you to make your company great.