StrategyDriven Managing Your Business Article |Office Technology|4 Reasons Your Business Should Move to Office 365

4 Reasons Your Business Should Move to Office 365

StrategyDriven Managing Your Business Article |Office Technology|4 Reasons Your Business Should Move to Office 365Lots of companies are still using outdated technology, despite there being plenty of new solutions and platforms that can fully transform and improve the way that they work. There are a number of reasons why many are resistant to change, including the need to re-train staff to learn how to use new technology, and the belief that it will be a struggle to migrate data from one platform to another. In many situations, though, the pros far outweigh the cons. In this article, we’re going to explain why an Office 365 migration is a good idea for your company, no matter its size.

1. No Need to Worry About Maintenance or Servers

Office 365 is fully hosted in the cloud, so there’s no need to worry about investing in local servers or performing maintenance either. The Trust Center that comes with the platform ensures that your data remains in safe hands too. Cloud services are becoming increasingly popular with businesses of all sizes, as they offer so many benefits that you just can’t get from hosting software locally. Plus, the software can also be seamlessly linked with many on-premises solutions if needs be.

2. It Can Grow with Your Business

One of the best things about Office 365 is that you only need to pay for the programs that you plan to use. And, if at any point, you think an additional program could help your business, you can easily add it to your subscription. The same goes for data storage. Unless you need tons of storage right away, you can simply opt for the cheapest plan, and increase it later on as your storage needs grow. OneDrive offers a large amount of storage for a very affordable rate too, so you’ll never be left struggling for space again.

3. Take Advantage of Updates and Features as They’re Released

If you currently use any Microsoft Office products, you probably choose to invest in the newest version a while after they’re released. This could be for cost reasons, or simply because you don’t have the time to re-install the software on all your devices. With Office 365, this is no longer a worry. You will instantly have access to the latest updates and features the second they’re released, and won’t be stuck in a cycle of waiting for the next large update to launch.

4. Workflows are More Collaborative

Office 365 is designed to make collaborating on documents easy. When all of your devices have Office 365 installed on them, colleagues can quickly leave comments, make edits, and access documents in real-time. This completely eliminates the need to email documents between different departments, download them, make edits, and then email them back. Not only does this improve efficiency, but it means that different team members can collaborate on one document all at the same time.

Office 365 is the number one product when it comes to data and security. Most large and medium size business owners prefer Office 365 migration services from a reliable cloud hosting provider which provider impeccable support. If you value your business, want to improve efficiency, and want to spend less time performing server maintenance, migrating to Office 365 is definitely something you should consider.

StrategyDriven Corporate Cultures Development Article |Business Culture|5 Myths About Combining Purpose With Profit

5 Myths About Combining Purpose With Profit

StrategyDriven Corporate Cultures Development Article |Business Culture|5 Myths About Combining Purpose With ProfitHow do we put aside the connotation that purpose and profit can’t co-exist? Let’s start with addressing these 5 myths:

1. Purpose doesn’t resonate

According to Forbes’ analysis on Cone Communications’ 2017 CSR Study, letting employees lead around social and environmental sustainability issues from within helps a company evolve into a true leader. This goes beyond being purely philanthropic…it’s identifying ways for company employees to feel vested in the future of the company and not just “what it stands for…but what it stands up for.”

2. Purpose is the same as philanthropy

Being philanthropic is not the same as being a social impact, leader. If a company seeks to achieve some sort of social, environmental or economic development goal, philanthropy won’t cut it alone. Those businesses that have truly ingrained purpose and mission into their way of operating are doing more than giving away money or time. They are learning that changing their operations to address social impact challenges is pivotal to making the world better through their decision making, and not just by writing a check. When companies recognize that there are other needs outside of the philanthropic domain for their active engagement, making the world a better place is not only possible, it’s inevitable. And guess what?! Companies are making money this way too!

3. Companies will stay profitable no matter their view on “purpose”

Companies must answer to many constituents: employees, customers, partners, shareholders, boards, etc. ? This puts pressure on companies to be almost everywhere at once and be everything to everyone. They must make good products, provide an excellent level of service, and also invest in employee engagement and internal operations, processes, etc. It’s no wonder that many companies scoff at the added responsibility and cost of investing in other programs around “purpose.” The realization that many companies have made, however, is that these “outside” programs are way more than “nice to have.” They are indeed critical for many consumers that prioritize this level of commitment to issues other than making money.

4. Bigger companies don’t need to worry about purpose because they are already making so much money

I can name six massive companies investing in social enterprises or socially-responsible, purpose-oriented brands, not just because it’s the right thing to do, but because these brands are making (more) money from them. General Mills and Annies. Kelloggs and Kashi. Clorox and Burts Bees. I could go on. Companies recognize that to evolve and stay relevant, and to make an impact in a long-term, sustainable way, they must consider different types of models, like social enterprises or B Corps, as viable and necessary partners. The notion of purpose is evolving as new ways of doing business take into account the personal and professional impact of doing the right thing.

5. Businesses are putting purpose before profit

Last year I was in Kenya for a convening of big brands and social enterprises. I was asked to facilitate a session with the big brands on partnership for social impact, and as I sometimes do in these scenarios, I led the 50 or so attendees in a “four corners” exercise where participants self select which corner of the room to stand in based on their response to: “What is the main role should business play in society?”

The answers were: (1) produce goods for consumption; (2) advocate for pro-business government policies; (3) inspire change in local communities; (4) invest in innovation.

Which answer do you think everyone picked?

Of the 50 or so participants in the room, 49 traveled to the corner assigned to “produce goods for consumption.”

A few did change their answers after we discussed what a business role in society looks like. That’s because while businesses exist to produce goods for consumption, they also exist for all of the other reasons we gave in our exercise. This may seem lofty, but it’s happening. The growth of social enterprise models is just one example of the recognition that making money and “doing good” are not mutually exclusive.


About the Author

StrategyDriven Expert Contributor | Joanne SonenshineJoanne Sonenshine is Founder and CEO of Connective Impact and author of Purposeful Profits: Inside Successful Businesses Making a Positive Global Impact, out May 22.

StrategyDriven Marketing and Sales Article |Business Events|Make Your Business Event A Real Success!

Make Your Business Event A Real Success!

StrategyDriven Marketing and Sales Article |Business Events|Make Your Business Event A Real Success!One of the great things about running a business in the modern world is that there have never been so many different ways for you to promote your business. The sheer number of marketing methods available to you means that you’re never going to be in a position where you can’t find the customers that you want to connect with. Of course, just because the marketing options are there doesn’t mean that you’re going to find all of them useful. However, a lot of modern business owners seem to be neglecting a lot of the more traditional marketing methods available to them. One of the most useful yet most overlooked has to be the live event. Any kind of live business event can be an amazing opportunity to not only promote your business and its products but to connect directly with customers and investors as well. Of course, it also comes with its own share of challenges. With that in mind, here are some ways that you can make sure your business event goes off without a hitch.

Start planning early

If there’s one thing that you most definitely cannot do with any kind of event, it’s playing the whole thing by ear. The truth is that if you want to be sure that your event is going to go off without a hitch then you need to plan and plan carefully. Make sure that you leave yourself enough time to figure out every aspect of your event and iron out the kinks. If you don’t leave yourself enough time you’re going to end up panicking and you won’t be able to make your event as amazing as you really want.

Know your audience

One of the most important questions that you have to ask yourself is: who is it that’s coming to your event? Is it going to be exclusively customers? Or are you going to have investors in attendance? You need to make sure that you know who the attendees of your event are going to be so that you can best tailor their experience. Investors are often going to be more interested in the cold, hard facts of your business whereas customers are more interested in products and entertainment. Finding a balance between those two and finding ways to intertwine them is often your best bet.

Give attendees something to take away

The biggest issue with a lot of business events is the fear that your attendees are just going to forget about it as soon as they leave. In order to avoid this one of the best things that you can do is to give them something to take away. From badges to custom air fresheners for cars, any kind of souvenir will work. That’s especially true if it’s something they’ll keep using since it will constantly remind them of your event.

Of course, an event is just one way to promote your business. The truth is that you are likely to need a whole variety of different marketing methods to make sure that your business has the presence it needs among potential customers. The key is to pay attention to the demographics that you’re aiming towards and do your research on the kinds of marketing methods that are most effective and drawing them in.

StrategyDriven Online Marketing and Website Development Article |Blockchain|Determination is Not Enough; Content Creators Need Blockchain on Their Side

Determination is Not Enough; Content Creators Need Blockchain on Their Side

Imagine earning a living as a writer, artist, freelance reporter, photographer or any other content creator trying to scratch out a living in today’s overcrowded, hyperactive digital landscape.

You may have something to say; you may have something to share. Now what? What can you do to ensure your work is discovered?

Before answering, consider these stats: Wikipedia users publish 600 new pages every minute. Meanwhile, almost 50,000 new photos are uploaded to Instagram every minute. Bundled together, this deluge of videos, posts, texts and tweets make up about 2.5 quintillion bytes of new data posted online each day.

Faced with this tsunami of information, one has to ask: What inspires content creators to share their hard work in the slim chance it will gain traction?

Obviously, sheer determination is a driver. Scrappy fortitude and confidence are necessary for those creators confident their work will be discovered.

But stick-to-itiveness is not enough.

High-Tech Heavyweights

If creators are hoping to have their work unearthed, many share their wares on popular outlets such as Facebook, YouTube, SubscribeStar, Twitter and other popular online platforms.

But this is a proverbial double-edge sword. These outlets promise creators the potential to build big followings, but – because these sites depend on advertisers, payment processors, and other third parties to pay the bills – they also demand final control over a creator’s work.

Such arrangements can get messy when it comes to revenue. Mainstream content platforms are notorious for demanding steep fees to showcase a creator’s work. (The most extreme example may be YouTube: Google – YouTube’s owner – can keep up to 45 percent of any advertising revenue a creator’s work generates.)

The arrangements can get even messier if an artist’s work leans towards controversy. The internet is littered with examples of creators who have been deplatformed – or demonetized as the practice is called. When a controversial creator is demonetized, it means the big sites that once welcomed them and their work has had a change of heart. They can be 86’d from the platform, loosing ownership rights of their own content – and their income stream.

Blockchain-Powered Content

Before signing on the dotted line with a popular content platform, creators should know there is an alternative. Blockchain technology – the decentralized tech that was famously introduced to supports bitcoin – is now be leveraged to remedy the many disparities that exist in today’s online content landscape.

Popular content platforms– Twitter, Facebook, etc. – operate using for-profit, centralized business models that are wholly dependent on third parties. They are loaded with inefficiencies; excessive fees and the threat of censorship come with the territory.
Blockchain-powered content platforms offers creators an alternative method of showcasing their work while operating under a far more equitable arrangement.

Artists, citizen journalists and other creators can use blockchain platforms as digital galleries to showcase their work directly to appreciative fans. No advertisers or payment processors are required. Conversely, blockchain permits fans to directly support the creators they prefer. They can subscribe to preferred creators, promote their work and even offer financial support directly to the creators. (Mainstream currencies aren’t even needed; fans can offer support through cryptocurrencies.)

This subscription approach enables creators to thrive, keeping the full amount of what fan compensation. However, should they post offensive content, blockchain empowers fans to immediately withhold their support. Needless middlemen – advertisers, payment processors, content watchdogs – who shudder at the thought of controversy, are all removed from the mix.

This is the beauty of blockchain technology. It fosters collaboration and cultivates trust. It’s efficient and transparent. Those who associate it strictly with bitcoin are missing the boat. Don’t take my word for it. IBM, Walmart, FedEx, Microsoft, Mastercard, Overstock, and Bank of America are just a few the corporations now using blockchain. By 2024, the global blockchain market is projected to exceed $60 billion.

The reason these name-brand companies are migrating to blockchain is because they recognize it offers a more efficient way to manage projects and tasks. It levels the playing field.

That is exactly why content creators should think twice before striking a deal with the digital devil and surrendering creative control and a significant slice of their earnings to big, centralized content heavyweights.

Blockchain technology offers an alternative path. Instead of depending on big-name content outlets, creators owe it to themselves to explore the possibilities that decentralized, ad-free platforms offer.


About the Author

Brad Robertson is the founder and CEO of Polyient Labs, a Phoenix-based blockchain incubator with offices in Denver and San Diego. Prior to launching Polyient, Robertson was the CEO and founder of CX, an early innovator in cloud computing. Before that, Robertson served in several executive roles on behalf of numerous internet startups.

StrategyDriven Project Management Article |Project Management|Keeping the Workflow Going: 9 Common Pitfalls of IT Project Management

Keeping the Workflow Going: 9 Common Pitfalls of IT Project Management

StrategyDriven Project Management Article |Project Management|Keeping the Workflow Going: 9 Common Pitfalls of IT Project ManagementMany IT executives moan about mismanagement in so many projects. In fact, even with project management applications, IT projects often end up taking much longer than anticipated and going beyond the budget.

While every project is different, the problems that may impact and possibly put projects at risk are often pretty similar. And even decent project managers make mistakes when tackling a large, complex IT project or when being barraged with change requests.

Have you got any specific concerns and issues preventing your project from being completed successfully? In this piece, we’ll take a look at nine common IT project management pitfalls that stop project teams from delivering results successfully.

Not Defining the Goals

When carrying out a project, the first and most important thing to do is to know what you’re trying to accomplish. Knowing your end goal clearly makes you feel like you own it and motivates you to do all you can to get there.

But with most teams, what happens is that the objectives aren’t spelt out and the focus is on the day-day tasks instead. While it’s vital to know your short-term assignments, it’s even more critical for your team to know the end goal. That’s the only thing that will keep them motivated and focused, and drive them into the right path as far as the project is concerned.

Inadequate Resources

It happens to everyone sooner or later: The tendency to underestimate the amount of resources needed to complete a project within a given deadline.

Here’s the thing: raw numbers might have supported you initially, but there are always extenuating circumstances. Employees may take a sick leave or last-minute paid time off. Other projects and tasks can stop stakeholders from finishing tasks on time. There might be data loss on your network.

Any of these circumstances might cause delays. And however minor those delays might seem initially, they can snowball and drag projects beyond their expected conclusion.

For all your IT support and security needs, please turn to ThrottleNet today.

Vague Objectives

Scope and objective statements are the basis on which every project is managed. Project teams check these documents to understand the following things about a project:

  • Budget
  • Overall objectives and goals
  • Responsible parties
  • Deliverables
  • Requirements

When defining a project’s scope, consult with each stakeholder and the project’s sponsor to know their needs as well as expectations. This will help you:

  • Avoid scope creep
  • Expose missing requirements
  • Reduce change orders
  • Provide a more practical timeline

Once you’ve made a good scope statement, have your project sponsor and stakeholders review and approve it. Remember, your project’s success will be determined by your team’s ability to meet the requirements and deliverables as set out in the scope statement.

Poor Communication

Effective communication is one of the most important factors when doing a project. The project manager, stakeholders, and team members need a smooth way of communicating about the project’s progress.

But what usually occurs is that communication between these parties is highly structured and delayed. Rather than communicate the issue immediately, there’s a need to go through different levels of management or wait for meetings. This means that issues which might be solved on the spot are put off until the following meeting to be sorted out. This delays the entire project itself.

Not Using Project Planning Tools

Good project management tools enable teams to remotely access information, assign tasks, monitor progress, and share project information on one platform, for example, apps such as Basecamp or Trello.

Some companies even focus on building custom project management applications to meet the needs of specific organizations. Either way, it’s important for project teams to know how to use these tools effectively and ensure efficiency.

Lack of Coordination

When doing a project, coordination is very important to a team. If the members of a team have clearly defined tasks and roles, they coordinate and run the project on their own. However, for most teams, project coordination is the responsibility of only the project manager, with the team having no say.

This causes tension in the team and makes them unable to coordinate even for minor tasks. Thus, it’s critical to assign tasks, define roles, and meet the entire team every now and then to let them know about the project’s progress.

Lack of Stakeholder Involvement

Stakeholders are interested in the successful completion of a project. Each project has various stakeholders who usually have different requirements toward the project.

Failure to balance stakeholder requirements can lead to conflict and dissatisfaction between the project manager and stakeholders. Depending on their power to make decisions, disenchanted stakeholders may have a major effect on the project. If worse comes to worst, they could withdraw their support and buy-in completely.

Having an Unrealistic Deadline

Having an unrealistic deadline is a huge risk. Unfortunately, that’s something quite often seen in IT project management.
Not giving your staff enough time to complete the project means they’ll be in a hurry. Inevitably, bigger mistakes may happen as employees will be in a rush to meet your deadline.

It’s your project manager’s duty to allocate adequate time so that everyone can feel comfortable while knowing there’s a fixed deadline keep them on their toes.

Not Monitoring Work Progress

While keeping an eye on the work done daily and how your staff performs is what most companies do nowadays, many project managers don’t track work progress.

This is a key metric as it helps you and your project team to be accountable and productive as much as possible. The first thing employees need so as to follow the guidelines given and commit to their tasks is accurate information that demonstrates how things are moving and what needs to be done.

This has also been shown to enhance communication, which is a critical part of successful project completion.

A good way to ensure accountability is to meet with your project team often and take a look at the figures. Everyone should give an update of their progress, after which the team can look into the future together.

Final Thoughts

The true measure of success in any project isn’t the absence of problems but the ability to find and resolve problems immediately. As a project team leader, knowing and avoiding common IT project management pitfalls will help you enjoy huge success while delivering your projects on time and within the scope.