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Recommended Resource – Reviving Work Ethic

Reviving Work Ethic: A Leader’s Guide to Ending Entitlement and Restoring Pride in the Emerging Workforce
by Eric Chester

About the Reference

Reviving Work Ethic by Eric Chester provides actionable methods organization leaders can employ to instill within their young workers the strong work ethic foundational to America’s market success. He begins by categorizing young workers on a cognizance and compliance scale; later revealing what leaders must do to imbue workers within each quadrant with a strong work ethic. Eric clearly defines this target ethic as being comprised of a positive attitude, reliability, professionalism, initiative, respect, integrity, and gratitude. He closes by highlighting the value proposition of a workforce characterize by a strong work ethic.

Benefits of Using this Reference

StrategyDriven Contributors like Reviving Work Ethic because of the actionable insights provided to imbue workers with a strong work ethic. Unique to this writing is the cognizance and compliance matrix that provides an excellent starting point from which leaders can specifically tailor their actions to individual employees. We further appreciate Eric’s deliberate definition and influencing actions associated with each aspect of work ethic. His attention to defining work ethic, employee conversation starters, action tips, and work ethic value proposition tables, contribute to the completeness of this book and make it ideal for new and experience leaders alike.

If we had one criticism of Reviving Work Ethic it would be Eric’s singular focus on new workers. StrategyDriven Contributors believe to varying degrees and for differing reasons workers of all ages and experience levels have a sense of entitlement. Furthermore, we believe workers from all generations can be found in each quadrant of Eric’s cognizance-compliance matrix. Thus, while we agree younger workers may be more easily influenced, we feel it is a leader’s responsibility to attempt to instill a strong work ethic within all workers and to take appropriate action to hold those accountable who do not demonstrate these desirable characteristics.

A strong work ethic is critical to individual and organizational success. Leaders must act to imbue their subordinates with these admirable characteristics. Because of its clarity and immediately actionable methods to instill a strong work ethic within workers, Reviving Work Ethic is a StrategyDriven recommended read.

StrategyDriven Podcast Special Edition 30a – An Interview with Lynne Lancaster and David Stillman, authors of The M-Factor, part 1 of 2

StrategyDriven Podcasts focus on the tools and techniques executives and managers can use to improve their organization’s alignment and accountability to ultimately achieve superior results. These podcasts elaborate on the best practice and warning flag articles on the StrategyDriven website.

Special Edition 30a – An Interview with Lynne Lancaster and David Stillman, authors of The M-Factor, part 1 of 2 examines how to successfully integrate Millennials into the workforce from the perspectives of the Traditionalists, Boomers, and Gen Xers already there and the incoming Millennials themselves. During our discussion, Lynne Lancaster and David Stillman, authors of The M-Factor: How the Millennial Generation Is Rocking the Workplace and co-Founders and Partners of BridgeWorks, shares with us their insights and illustrative examples regarding:

  • who Millennials are and their shared characteristics and traits
  • significant environmental factors, world events, and technologies that shape Millennial values, behaviors, and beliefs
  • seven trends associated with Millennials and the impact of each on the business environment

Additional Information

In addition to the incredible insights Lynne and David share in The M-Factor and this special edition podcast are the resources accessible from their website, www.Generations.com.   Their book, The M-Factor, can be purchased by clicking here.

Final Request…

The strength of our community grows with the additional insights brought by our expanding member base. Please consider rating us on iTunes by clicking here. Rating the StrategyDriven Podcast and providing your comments online improves our ranking and helps us attract new listeners which, in turn, helps us grow our community.

Thank you again for listening to the StrategyDriven Podcast!


About the Author

Lynne Lancaster is one of today’s foremost cultural translators. An expert on the generations, she is co-founder of BridgeWorks, a company that advises leaders, managers, and employees on how to conduct business more successfully by bridging generation gaps at work and in the marketplace. Her keynote speeches and workshops have enlightened and entertained high level audiences from many of America’s best companies, including 3M, American Express, Best Buy, Citigroup, Coca-Cola, Lockheed Martin, and Wells Fargo, as well as from numerous public sector and nonprofit organizations. To read Lynne’s full biography, click here.

David Stillman is co-founder of BridgeWorks and one of the youngest keynote speakers to hit the national circuit. He co-authored the best selling business book, When Generations Collide, with Lynne in 2002. David has appeared nationally on CNN, CNBC, and the Today show and has been featured in such prestigious publications as TIME magazine, Entrepreneur, The New York Times, and USA Today. To read David’s full biography, click here.

Rocking the Workplace: How the Millennial Generation is Shaking Up the Way You Do Business

Recruiters at Fortune 500 C.H. Robinson recently found themselves scratching their heads. They’d weathered stormy recruiting seas when sought-after Generation Xers showed up demanding everything from work/life balance to “bring your pet to work day” to casual dress. How hard could it be to adapt to a new generation of recruits – the Millennials? After all, in a soft economy employers should have the hiring advantage. Right?

Sure. Except for a few hiccups. Millennials (born 1982-2000) aren’t behaving the same ways Generation Xers did. They have a whole new set of attitudes and expectations when it comes to the workplace, and managers and recruiters are once again being called upon to see the world through a new set of eyes to get the most out of this challenging and influential generation. Take parental involvement. Instead of bringing their pets to work, Millennials seemed to be bringing Mom and Dad. Carmen Baas, a Recruiter at C. H. Robinson, commented: “We recently had the father of a candidate call one of our sales reps to talk about his son’s job offer so he could make a decision on whether or not his son should come work for us. I’ve also had parents attend career fairs in lieu of their children who had prior engagements.”


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About the Authors

Lynne C. Lancaster and David Stillman are nationally-known generational speakers, consultants, researchers, and the authors of the best-seller When Generations Collide (HarperCollins), and The M-Factor: How the Millennial Generation Is Rocking the Workplace (HarperBusiness/2010). Through their firm BridgeWorks, Lancaster and Stillman provide organizations with keynotes, training, corporate entertainment, and trainer certification. They have appeared on CNBC, CNN, and the Today Show. Learn more at www.generations.com.

StrategyDriven Podcast Special Edition 29 – An Interview with Tammy Erickson, author of What’s Next, Gen X?

StrategyDriven Podcasts focus on the tools and techniques executives and managers can use to improve their organization’s alignment and accountability to ultimately achieve superior results. These podcasts elaborate on the best practice and warning flag articles published on the StrategyDriven website.

Special Edition 29 – An Interview with Tammy Erickson, author of What’s Next, Gen X? examines generational relationships within the workplace and the actions Gen Xers should take to ready and position themselves to be the next group of corporate and civic leaders. During our discussion, Tammy Erickson, author of What’s Next, Gen X?: Keeping Up, Moving Ahead, and Getting the Career You Want and President of The nGenera Innovation Network, shares with us her insights and illustrative examples regarding:

  • who Gen Xers are and their shared characteristics and traits
  • what Gen Xers uniquely contribute to the marketplace
  • actions organization leaders should take if they face significant Boomer retirements and few Gen Xers in their succession pipeline
  • key actions Gen Xers should take to remain relevant within their organizations
  • how Gen Xers should prepare and position themselves for senior leadership positions

Additional Information

In addition to the incredible insights Tammy shares in What’s Next, Gen X? and this special edition podcast are the additional resources accessible from her website: www.TammyErickson.com.   Tammy’s book, What’s Next, Gen X?, can be purchased by clicking here.

Final Request…

The strength of our community grows with the additional insights brought by our expanding member base. Please consider rating us on iTunes by clicking here. Rating the StrategyDriven Podcast and providing your comments online improves our ranking and helps us attract new listeners which, in turn, helps us grow our community.

Thank you again for listening to the StrategyDriven Podcast!


About the Author

Tammy Erickson, author of What’s Next, Gen X?, is President of The nGenera Innovation Network, a thought leader in enterprise collaboration; providing hundreds of global corporations with key insights and senior advisory services focused on collaboration strategy, enterprise engagement, and enabling technologies. Tammy’s compelling views of the future are based on extensive research on changing demographics and employee values and, most recently, on how successful organizations work. She is an award winning author; having coauthored five Harvard Business Review articles, including the McKinsey Award winner It’s Time to Retire Retirement and the book Workforce Crisis: How to Beat the Coming Shortage of Skills And Talent. To read Tammy’s full biography, click here.