Healthcare Industry: Top 3 Hard Skills for Your Resume

StrategyDriven Professional Development Article |Healthcare Industry|Healthcare Industry: Top 3 Hard Skills for Your ResumeAre you a healthcare professional applying for a job? If so, there are several skills you need to have in your resume to secure an interview and ultimately get your dream job. These skills include soft skills and hard skills. Employers in the healthcare industry value hard skills just like soft skills.

Hard skills are abilities that include doing specific tasks on the job. You can learn these while doing your professional studies, through vocational training, or even when employed. Hard skills are specific to processes and tasks like using tools, equipment, or software. Read on to learn more about the top 3 hard skills you need and examples of how to include them in your resume.

Marketing Skills

Marketing skills include making sales, advertising products or services, and consumer knowledge. You may need them as a healthcare professional to help boost sales and gain more patients for the organization.

Also, these skills are inclusive of technical and digital skills that you may need in providing online healthcare marketing services. Most organizations have moved from the traditional way of boosting their sales to modern platforms such as social media. Therefore, several marketing skills such as SEO, digital advertising, content creation, storytelling, and data-driven communication have become more relevant. Having these skills will be an added advantage to your resume.

To show your marketing expertise for your resume you can refer to this example:

  • Created 10+ SEO healthcare campaigns and grew organic traffic by 60% in 8 months.

Management Skills

You could be a nurse, a doctor, a physician, or any other healthcare professional applying for a job. You must have collective abilities that include decision-making, business planning, communication, delegation, etc. These skills will come in handy in your job description regardless of your specialization.

These abilities will help you lead your team and effortlessly take care of all your roles and responsibilities in your department. Do enough research on the best ways to prove management skills in your resume. Better still, refer to this example:

  • Boosted engagement for our healthcare programs by 60% through increased facetime with colleagues.

Note, your examples should refer to a specific managerial skill as in the example above that proves good communication.

Presentation Skills

You may have done a presentation about specific topics in your high school class, college, or to a panel of professionals in your previous job. It is not any different for a healthcare organization. You will need presentation skills to pass across information about issues or even products and services to your colleagues or consumers.

Presentation skills are abilities you have in graphic design, data analysis, preparing slideshows, reporting, visual communication, among many others. Moreover, having soft skills like confidence will come in handy in perfecting this skill.
You can prove how savvy you are in your presentation skills by referring to this example:

  • Assisted the resident doctor with preparing slideshows in PowerPoint for a presentation.


There are several other skills that you can add to your resume apart from management, marketing, and presentation skills. Analytical, technical, writing, computer, and design skills are also important. Do thorough research on the best way to prove your specific hard skills in your resume to secure that interview and the job in the healthcare organization.

Healthcare Management: The Top Strategies You’ll See In 2018

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While there have been numerous developments over the years in different industries, the healthcare sector has not been left behind. Both technological and policy advancements have brought significant changes to this horizon. Most of these changes have helped better the services and competence of the healthcare industry.

In 2018, more business strategies have been put in place intended to complement the benefits of the industry. Here are four healthcare business strategy trends from healthcare experts expected in 2018 to make health centers more convenient for you and your loved ones.

Doctors Will Emphasis on Patient Education

Other than diagnosing and treating patients, doctors have the responsibility of providing patient education. This education helps patients understand the conditions that they have and accept the diagnosis that doctors give. Over the years, however, doctors have not been competent enough in giving such patient education.

As a result, patients tend to deny some of the conditions that they are diagnosed with such as diabetics and cancer. In 2018, doctors are expected to focus more on providing patient education. This will help patients to become pro-active thus increasing efficiency all around.

Healthcare Organizations Will Address the Poor Employee Engagements

For healthcare centers to be most effective, the employees in the centers, especially doctors and nurses, need to be aggressive in their work. Unfortunately, there have been cases showing that employee commitment and aggressiveness in their jobs is low. The common reason given for the poor performance is low wages and salaries.

In fact, the healthcare organizations that have managed to offer better pay for their workers have realized a change. For this reason, it is expected that by the end of 2018, healthcare managers will address the concrete reasons behind the poor performance of medical experts to ensure better management of the centers.

Tech Companies Will Be More Involved in the Health Sector

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Over the years, technological innovations have brought about positive changes offering different Medicare options for seniors and explaining the differences between types in the health market. You can fulfill certain criteria and get better health insurance just because of the information flow. Another good thing the internet has made it easy – both doctors and patients to have more information about various symptoms and diseases. Additionally, it is possible for patients to consultation even from far away, thus making the follow-up process easier and more effective.

It is expected that the tech companies will be more involved in the healthcare centers this year to have positive impacts on the industry. For instance, it is expected that there will be advantages such as ultra-health scans and digital therapy for patients who need home care and cannot afford to travel to the center. Such technological innovations will make it easier for you to access medical services at your convenience.

Easy Access to Accurate Medical Information

Having accurate medical information which is readily available is the key to the thriving of the healthcare industry. The demand for this information is rapidly increasing since there are new symptoms and diseases almost every day. As a result, there has been a need to move all medical details and knowledge to the cloud. This will make it easy for you to access the information at your convenience. Additionally, the cloud memory will have other advantages such as simple record management, reduced practice costs, and reduced price. It is also safer to store patient information in the cloud memory. Generally, moving medical information to the cloud will boost the workflow and thus optimizing the overall healthcare industry.

In the past years, there have been emerging trends and changes in the healthcare technology. Luckily these and more changes are expected to continue in the year 2018 through the healthcare business strategies laid in place. Above are some of the strategies in the healthcare that will help make the health sector better.

Companies Need to Manage Employee Health – Not Just Benefits

With U.S. healthcare spending set to grow 5 percent – or more than $100 billion – each year through 2013, businesses are scrambling for ways to save money on their health benefits. To do so, they’ll have to invest proactively in their employees’ health – and not just shop around for a good insurance deal, according to a new report from the Healthcare Performance Management (HPM) Institute.

Active management of healthcare delivery and cost control has not typically been seen as an integral part of the mission for human resource (HR) departments. But changing times – and skyrocketing costs – have pushed healthcare performance management (HPM) center stage for companies that want to boost productivity, while investing benefits dollars in better health outcomes for their employees.

This shift away from traditional ways of managing employee health benefits stems from a clear and universal reality: rising healthcare costs increasingly pose a core business challenge. Indeed, U.S. healthcare spending approached $2.25 trillion in 2007 – more than 16 percent of the gross domestic product according to the U.S. Department of Health and Human Services, Centers for Medicare and Medicaid Services. Employers increasingly are feeling the bite of those rising costs. A 2008 study conducted by the health policy journal Health Affairs showed that average annual premiums increased 5 percent to $4,704 for single coverage and $12,680 for family coverage. The study’s data was derived from interviews with 1,927 public and private employers.

New research echoes those trends. According to a Dec. 2010 report from RNCOS Industry Research Solutions “U.S. Healthcare Sector Forecast to 2012”, national healthcare spending is expected to grow at a compound annual growth rate of around 5 percent during 2010-2013.

The Last Mile: The Role of HPM in Rounding Out the Enterprise Human Resource Management Mission calls on companies to incorporate workforce health into their overall strategy for protecting and developing their human capital resources. This report also explains how HR teams are deploying healthcare performance management (HPM) technology to improve employee health and productivity.

Click here to download a complimentary copy of this Healthcare Performance Management Institute report.

Want to learn more?

Listen to our recent StrategyDriven Editorial Perspective podcast interview with George Pantos, Executive Director of the Healthcare Performance Management Institute during which we discuss how companies can keep their current health plans in light of the recently passed healthcare legislation and under what circumstances they may wish to do so.