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Job Seekers Should Consider What Their Online, In-Person and On-Paper Personas Say about Them

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StrategyDriven Practices for Professionals ArticleA potential employer takes just a moment or two to size up a potential candidate, leaving job seekers little room for error when trying to make a positive first impression. Whether presenting themselves online, in-person, or on paper, job seekers relay a lot of information to a potential employer in the first few minutes. Employers quickly assess confidence, energy level and professionalism – all key traits that tell the employer what a candidate might bring to the workplace. As a result, it’s very important to present yourself in the best possible light.

Job seekers need to focus on their accomplishments and fit for the role first and foremost, which can make them feel pressured. But, there ARE steps they can take to ensure another interview or – better – a job offer.

Here are suggestions for making the best first impression:

  • Long resumes are a turn-off. It’s perfectly acceptable for executives to have a resume that’s as much as three pages long, but longer than that is overkill and employees looking for more junior positions should shorten their resumes even further. There is no reason to offer every detail in your resume.
  • Make sure the resume is up to date and written to highlight your relevant skills and experience that fit your current search.. Most people merely update their old resume. It’s important to write a new resume from scratch with each new job search, because typically you are interviewing at more senior levels. For example, five years ago you might have written about your individual contributions to a team; today you need to emphasize your management experience and what you have done to lead the team.
  • Resume style matters. Don’t overlook how the resume is organized and presented visually with regard to fonts and layout.
  • Make sure your online presence puts you in the best possible light. Keep your LinkedIn profile updated at all times. Clean up your Facebook page of anything that might raise an eyebrow to recruiters or an employer.
  • Dress for your environment. Dress for an interview in accordance with the employer’s office dress code, whenever possible. If it’s a suit-and-tie environment, dress the part. If it’s business casual, then it’s perfectly acceptable to forgo the jacket. There is a risk in overdressing; you need to demonstrate that you understand and fit the workplace culture.. When in doubt, ask the recruiter how you should dress for the interview.
  • Be aware of your speech patterns. Don’t speak too quickly or too slowly, too quietly or too loudly. Employers will consider this when they envision having to speak with you or be present in meetings with you daily.
  • Other physical cues. Always use a firm handshake and make eye contact with the interviewer. Sit up straight in your chair. Those rules have and will always apply.
  • Be mindful of your energy level. People gravitate to others with a good energy level because they look forward to working alongside them every day. Be enthusiastic but not over the top.
  • Don’t patronize a younger interviewer. Just because someone is younger or less experienced than you are does not mean they lack the authority to put a halt to your interview process. Further, it is good form to show anyone that interviews you the due respect they deserve.
  • Make them notice your accomplishments. Minimize distractions such as excessive jewelry or makeup and pull back very long hair.
  • Keep your answers to the point. Avoid going into too much unnecessary detail in your answers, but always offer to provide additional detail to your interviewer if they are interested in knowing more.
  • Don’t dress like you don’t need the job. Always dress like you achieved career success but leave your fur coats and very expensive jewelry at home. You never want to look like you don’t need the job.

The rules about only having a few moments to make the right impression still apply. Today, though, it’s about making sure you put your best foot forward in multiple media, including the Internet. But promoting yourself through multiple channels should be the catalyst to prompt a prospective employer to take the next step.

About the Author

Kathy HarrisKathy Harris is Managing Partner of New York City-based Harris Allied, an executive search firm specializing in Technology, UX/UI Design and Quant Analyst placement services in the Financial Services, Professional Services, Consumer Products, Digital Media and Tech Industries For more information, visit www.harrisallied.com. Contact Kathy Harris at [email protected].

The Big Picture of Business – Cut the Weeds: Focus on Priorities and Strategy, Avoid the Time Zappers

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One of the by-products of being high-profile is that you get hangers-on. Most mean well and want to associate with someone successful. Some are groupies, and some are outright users. The art is to discern and marginalize the weeds from your path.

One mean-weller kept hounding me. He wanted to introduce me to people to form “strategic partnerships.” Turns out that they were people with their hands out, thinking that somebody (anybody) could magically open doors for them. I tried to set boundaries with that person. He would not respect perimeters.

One of his ‘strategic partners’ called me and conferenced in the introducer. This was not a scheduled conference call, and I felt blind-sighted. Neither one asked if this was a good time to talk or apologized for calling with no warning. In a rapid-fire sales delivery, he proceeded to talk, starting out selling stock in a venture, then shifting from one idea to the next. I patiently listened and tried to get away. This person had already called me weeks before but could not remember who I was or what I was all about. This was a ‘dial and smile’ sales call, and it was one-sided and self-focused, all about him.

The caller then announced that he had a time commitment and that I had one minute to state my case. I explained that they had called me and that I could not tell my ‘story’ in one minute. I said that if he did not remember talking to me before, then that was the problem. He challenged that it was my obligation to ‘make a difference,’ defined as me giving time and money to his pet causes. I suggested that they turn their attentions elsewhere. The caller then got hyper and talked all over me. I stated that I wasn’t interested in his projects and needed to end the call.

People who hound and use you in business are out for whatever they can get, from whomever they can get it. If you resist, they will go on to the next warm body. This is why I have a problem with networking: some are users and others are used by them, while others don’t know what they are doing.

One must be resolute in protecting their most valuable and limited commodities: time, knowledge and resources. Weeds are everywhere, crying ‘gimme.’ One can never cut all of the weeds down because they re-grow elsewhere. I’ve learned the hard way the value of prioritizing time and focusing on the people and projects that matter.

Questions to Ask About Weeds and Networking

  • Is the person making the request a true friend, a business associate or just an acquaintance? Who are they to you, and what would you like for them to be?
  • Will there be outcomes or paybacks for the other person? Will there be outcomes or paybacks for you? If there’s a discrepancy in these answers, how do you feel about it?
  • Are there networking situations which are beneficial for all parties? If so, analyze and align with those situations, rather than with the fruitless ones.
  • What types of ‘wild goose chases’ have you pursued in your networking career? Analyze them by category, to see patterns.
  • Is the person requesting something of you willing to offer something first?
  • Are the people truly communicating when they network? Or, are hidden agendas the reason for networking? Without communicating wants, it is tough to achieve outcomes.
  • How much time away from business can you take? How does it compare with the business you can or will generate?

Cut the weeds by seeing your time for networking and volunteering as a commodity. Budget it each year. Examine and benchmark the reasons and results. Set boundaries, and offer your time on an ‘a la carte’ basis. Associate with those who feel similarly. Show and demonstrate respect for each other’s time. Be careful not to pro-bono yourself to death.

About the Author

Hank MoorePower Stars to Light the Business Flame, by Hank Moore, encompasses a full-scope business perspective, invaluable for the corporate and small business markets. It is a compendium book, containing quotes and extrapolations into business culture, arranged in 76 business categories.

Hank’s latest book functions as a ‘PDR of business,’ a view of Big Picture strategies, methodologies and recommendations. This is a creative way of re-treading old knowledge to enable executives to master change rather than feel as they’re victims of it.

Power Stars to Light the Business Flame is now out in all three e-book formats: iTunes, Kindle, and Nook.

The Big Picture of Business – Visioning Scope: Applying Vision Toward Your Organization’s Progress

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Visioning is the process where good ideas become something more. It is a catalyst toward long-term evaluation, planning and implementation. It is a vantage point by which forward-thinking organizations ask: What will we look like in the future? What do we want to become? How will we evolve? Vision is a realistic picture of what is possible.

7 Steps Toward Strategic Vision

  1. Analyze the company’s environment, resources and capabilities. Determine where the Big Picture existed before, if it did at all. Crystallize the core business in terms of viabilities to move successfully forward to some discernible point.
  2. Clarify management values. Usually, management has not yet articulated their own individual values, let alone those of the organization. This process helps to define and develop value systems to create success.
  3. Develop a mission statement. It is the last thing that you write, not an end in itself. In reality, the Mission Statement is rewritten several times, as the planning process ensues. The last draft of the statement will be an executive summary of collective ideas and works of the Visioning team.
  4. Identify strategic objectives and goals. I ask clients to do so without using the words: ‘technology,’ ‘sales,’ and ‘solutions.’ Businesses fail to grow because they get stuck in buzz words and trite phrases that they hear from others. Technology is a tool, which feeds into tactics. Sales is a tactic, one of dozens of tactics which an organization must pursue. Tactics feed into objectives, which feed into goals, which feed into strategy, which feeds into Vision.
  5. Generate select strategic options. There are many ways to succeed, and your game plan should have at least five viable options. When the Visioning program matures and gets to its second generation, you’ll find that winning formulas stem from a hybrid of the original strategic options. Creative thinking moves the company into the future, not rehashes of the earliest ideas.
  6. Develop the vision statement. It will be action-oriented and speaks from the facts, as well as from the passion of company leaders. It will include a series of convictions why your organization will work smarter, be its best, stand for important things and be accountable.
  7. Measure and review the progress. By benchmarking activities and accomplishments against planned objectives, then the company has a barometer of its previous phase and an indicator of its next phase.

7 Biggest Visioning Challenges

  1. Settle the organization’s short-term problems. Otherwise, they will fester and grow. Many organizations fail because they deny the existence of problems, proceed to place blame elsewhere or hope against hope that things will miraculously get better. Unsolved problems turn into larger roadblocks to growth.
  2. Never let the vision lapse. Keep the vision grounded in reality through benchmarked measurements. Keep the communication open, and the people will keep the enthusiasm alive. Renew the vision every five years with a formal process, thus including newer employees, the latest in business strategies and, thus, the advantage over emerging competitors.
  3. Effective visions are lived in details, not in broad strokes. If the mission evolves from the process, then so do the goals and objectives reformulate by changing tactics. The smallest tactics and creative new ways of performing them tend to blossom into grand new visions.
  4. Be sure that all sectors of the organization participate. The Big Picture cannot be top-down, nor can the embracing of corporate culture be only from the bottom-up. The Visioning committee should represent all strata of the firm.
  5. Periodically, test and review the process. Understanding why the organization ticks, rather than just what it produces, makes the really big gains possible. Success is a track record of periodic reflections.
  6. Never stop planning for the next phase. The review and benchmarking phases of one process constitute the pre-work and research for the next. From careful study (not whims or gut instincts) stem true strategic planning.
  7. Change is inevitable and 90 percent positive. Individuals and organizations change at the rate of 71 percent per year. The secret is in benefiting from change, rather than becoming a victim of it.

Your company’s future relies on your people sharing this vision. Determine if your team understands your vision, if they can see the possibilities, if they know how they fit into the picture and if they are motivated toward action.

About the Author

Hank MoorePower Stars to Light the Business Flame, by Hank Moore, encompasses a full-scope business perspective, invaluable for the corporate and small business markets. It is a compendium book, containing quotes and extrapolations into business culture, arranged in 76 business categories.

Hank’s latest book functions as a ‘PDR of business,’ a view of Big Picture strategies, methodologies and recommendations. This is a creative way of re-treading old knowledge to enable executives to master change rather than feel as they’re victims of it.

Power Stars to Light the Business Flame is now out in all three e-book formats: iTunes, Kindle, and Nook.

Present for Success

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StrategyDriven Practices for Professionals ArticleDoes this sound familiar? You have a big presentation and you practice reading your notes for several days. You work on the perfect PowerPoint slides and polish your content, but on the big day it feels like your presentation falls flat. What happened?

If public speaking makes you uncomfortable or gives you anxiety, you’re not alone: public speaking is one of the most common fears in the United States. Unfortunately, that anxiety can interfere with your delivery. It doesn’t matter how strong the content of your presentation is, if you’re unable to speak in a clear, confident manner, your message will suffer. In fact, recent research has shown that how you say something actually matters twice as much as what you say!

Learning to speak with confidence and master the art of public speaking is crucial to professional success. Whether it’s giving a sales presentation, pitching an idea to a committee, or presenting your ideas to a prospect or client, the ability to speak in a clear, engaging and confident manner is a crucial part of advancing your career. In today’s business world it is imperative that we polish our tone, engage the audience and deliver a dynamic presentation; even if it is just to one person.

Ready to take your public speaking skills to the next level? Take a look at these five tips to improve your speaking and presentation skills:

  1. Always keep water on hand when you speak. I am always surprised to see people stand at a podium or deliver a speech of greater than fifteen minutes and not have an accompanying glass or bottle of water. Speaking for a prolonged period can dehydrate your vocal cords, and dry mouth caused by nerves can make the situation worse. Staying well hydrated will help keep your voice strong and clear. In addition, taking a sip of water can be a great way to take a moment to compose yourself and collect your thoughts during your presentation.
  2. Don’t forget to breathe! Closing your eyes and taking a few deep breaths before you present is remarkably effective for helping you to calm down and focus on the task at hand. Take a moment and breathe in through your nose and out from your mouth several times before taking the stage or podium. Taking deep breaths from your abdomen as you speak helps you retain this calm, and also gives power to your voice.
  3. Before you begin, take two minutes to do some vocal warm-up exercises. They’ll help to relax you and make your speech more fluid. This is even more important if you are giving a morning presentation and have not yet conversed with colleagues; you literally need to “warm-up” your voice! Lip flutters and humming are two simple and effective ways to warm up, and sliding your voice from its highest to lowest speaking pitch can prepare your vocal cords to use the range you need for a dynamic, engaging speaking voice.
  4. Improve your clarity. When people get nervous they tend to rush the delivery of their message, which subsequently causes mumbling. When people swallow their words or mumble, the importance of the message can be lost. Focus on saying each sound, especially at the ends of words.
  5. Practice! If you’re completely confident in the content of your presentation beforehand, you’ll be much more relaxed, and free to focus on the quality of your speech and your presentation style. Once you’re confident in what you are going to say, put in some additional practice time focusing on your performance style. If you incorporate clear speech and a dynamic voice into your practice, it will come much more naturally on the big day.

Polishing your public speaking skills will help you to gain confidence and increase your professional credibility. Take the time to focus on your speaking style, and make sure your presentation is doing your message justice. Remember: It’s not just what you say, it’s how you say it!

About the Author

Jayne LatzJayne Latz is an expert in communication and CEO of Corporate Speech Solutions, LLC. She has worked as a speech trainer, coach, professional speaker, and has co-authored two books titled, Talking Business: A Guide to Professional Communication and Talking Business: When English is Your Second Language. She was recently featured in The Wall Street Journal and on The TODAY Show.

If you are interested in learning more ways to improve your business communication skills, contact Jayne at [email protected] or visit www.corporatespeechsolutions.com.

Advice to New Graduates in Their Job Search: ‘Put Your Baseball Cap to the Side’

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If you are a recent college graduate entering the job market after spending the summer backpacking through Europe or taking some downtime, you are facing a tight labor market.

Now is the time to put your baseball cap to the side and look long and hard at how you can present yourself to an employer in the best possible light.

Here are some basic, yet all-important, steps you can take to stand apart from the crowd as you embark on your job search in this highly competitive environment:

Have a great resume – The newly minted grad should have a resume that looks grounded and substantial. It should be free from typos, organized and feature a classic font. Don’t get artsy unless you are looking for a job in a creative field. It should be one-page long and leverage every marquis interaction you have had. Cite every internship and recognized brand company name.

Get great references – Call your professional references, network with them, and ask them if you can count on them for a glowing reference. Solicit their advice on your job search and ask for their feedback on your resume. This is the time to start thinking about who could be your mentor when you need to make career decisions.

Practice interviewing – Before you meet anyone, practice conducting an interview. You can find sample interview questions suited to your industry online. It’s important to be able to field tough interview questions that come your way, so rehearse interviews with a trusted advisor. Candidates who are unprepared for interviews are a constant source of irritation to hiring managers.

Interview for information – Ask and arrange for informational interviews. Not only are they an opportunity to practice your interviewing style, but they also may provide you with an opportunity to get your foot in the door. Go dressed like you are ready for a real interview; make eye contact; be aware of your body language and be prepared with questions. It’s important to demonstrate that you are serious even though the interview is informational. Ask about their hiring plans for the year. Ask them for advice. Take notes and pay attention. Follow up with an emailed or written thank-you note and connect on LinkedIn.

Know what you want and be specific – Be prepared to tell a prospective employer exactly what you want. Refer to your skills, education and contacts that are applicable. You should be able to clearly articulate your goals and vision. This can leave a far better impression than trying to be flexible, open to anything and non-committal.

Be prepared to discuss the highlights of your academic career – Your GPA and even your SAT scores matter. Prospective employers, especially for highly quantitative roles, look at these scores to benchmark candidates competing for entry-level positions.

Perhaps the best thing you can do is get an advisor or mentor. Ask them for advice and candid feedback. Have them role-play interviews with you, review your resume with fresh eyes, and ask if they’d be willing to give you a reference if needed. Having someone in your corner during the job search process can make all the difference.

About the Author

Kathy HarrisKathy Harris is Managing Partner of New York City-based Harris Allied, an executive search firm specializing in Technology, UX/UI Design and Quant Analyst placement services in the Financial Services, Professional Services, Consumer Products, Digital Media and Tech Industries For more information, visit www.harrisallied.com. Contact Kathy Harris at [email protected].