StrategyDriven Podcast Special Edition 6b – An Interview with Gregory Berns, author of Iconoclast: A Neuroscientist Reveals How to Think Differently, part 2 of 2
StrategyDriven Podcasts focus on the tools and techniques executives and managers can use to improve their organization’s alignment and accountability to ultimately achieve superior results. These podcasts elaborate on the best practice and warning flag posts on the StrategyDriven website.
Special Edition 6b – An Interview with Gregory Berns, author of Iconoclast: A Neuroscientist Reveals How to Think Differently, part 2 of 2 examines what makes iconoclasts so astoundingly creative and successful. During the second part of our discussion, Gregory Berns, author of Iconoclast: A Neuroscientist Reveals How to Think Differently and Distinguished Chair of Neuroeconomics at Emory University, shares with us his insights regarding:
- encouraging employee creativity with a culture of openness
- combating group think in decision-making
- fostering iconoclastic behavior within an organization
Complimenting the tremendous insights Greg shares in Iconoclast and this special edition podcast are the additional publications accessible from his website (www.ccnl.emory.edu/greg/). Greg’s book, Iconoclast, can be purchased by clicking here.
Contribute to the Study of Iconoclasm
Want to be a participant in Emory University’s Computation and Cognitive Neuroscience Lab research? Click here to learn more about the study, find out if you qualify, and apply to become a participant.
(Eligibility criteria apply and participant consent required.)
About the Author
Gregory Berns, author of Iconoclast, is Distinguished Chair of Neuroeconomics at Emory University where he is a professor in the department of Psychiatry and Economics at the Goizueta Business School. A pioneer in the field of neuroeconomics, his research has been featured in the New York Times, Forbes, the Wall Street Journal, and Money. To read Greg’s full biography, click here.
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