LDRSHIP is an acronym for the seven core values of the U.S. Army: Loyalty, Duty, Respect, Selfless service, Honor, Integrity, and Personal courage. These principles were instilled in me during my eight years in the U.S. Army Infantry, and later in my career as a Drill Sergeant. These values were foundational to many of my business decisions. The growing reality in retrospect is that these same principles not only made me an effective leader, but they enabled me to develop something in the workplace that every organization strives for but often struggles to achieve: team cohesiveness.
Team cohesiveness doesn’t simply happen, it is created. It’s created through a process of due diligence and a deliberate effort to intentionally and consistently integrate the seven core values into the workplace. Simply put, one has to try. With consistency, trust will be developed.
Developing this trust starts with loyalty. Loyalty is subjective, but its basic definition is faithfulness to the commitments you’ve made and remaining true to the obligations at hand. That means you need to look out for your employees, defend them, advocate for them, and represent them — they are your team. Let your words and actions demonstrate that you’re committed to your team, and doing so consistently will mean that the depth of your commitment is never questioned but it’s understood to be deeply rooted and unbending. This established sense of loyalty builds team harmony because of the trust that it creates. You know what it feels like when somebody truly and legitimately supports you. Did it empower you? Do your employees feel the way you do when a team has your back?
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About the Author
CEO Jason Levesque, a US Army veteran and entrepreneur, founded Argo Marketing in 2003, and has become a widely respected Maine business owner. Jason has created numerous job opportunities and he remains committed to further developing and supporting his local community. Argo Marketing Group currently has three offices located in Portland, Lewiston, and Pittsfield, Maine; making Argo Marketing Group one of the largest privately held, third party contact center operations in North America.
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