Brainstorming sessions are the perfect way to improve your business. They will make sure all noses are pointing in the same direction. It almost sounds promising and exciting to go in for a new session. What are we talking about today? Which new products will we launch the upcoming months? Being part of a team of motivated employees and working on new things to improve your business can be ecstatic. It will boost your creative mind in ways you have never felt before. Unfortunately, this is not always the reality. Bad brainstorm sessions are more common than you think. Want to know how to improve the brainstorm sessions within your business? Here are 3 tips to help you brainstorm as a professional.
1. Only use pen and paper
Brainstorming can be quite hard when there are distractions all around you. That’s why it can be a great idea to put smartphones, tablet and laptops aside and just use plain and simple pen and paper. Just get out your favourite cross pen and an empty notebook and start writing. Just as you would when there weren’t any shortcuts.
Fun fact: by writing you’ll boost your brain to think more creatively. Writing words will take some effort from your brain. The left- and right side of your brain will need to be in perfect harmony to write. That’s why its capable to think more solution-oriented. Just what you need when brainstorming as a professional.
2. Assemble a great team
The people you work with during a brainstorm session are the most important. They make or break the success of the meeting. That’s why it’s important to assemble a great and very much diverse team. Don’t speak only with the employees of a certain department, but assemble a team with people from every department in your business. People who have right to say things. Of course, this doesn’t mean you’ll invite the janitor when there is a brainstorming about launching new products. The people you invite, need to have some form of connecting to the issue you’re trying to resolve.
It’s not only important to assemble the right team, but also to make sure that there aren’t to many participants in the room. The magic number will be between six and ten. Not too big, not too small.
3. Document everything
In the heat of the moment sometimes people will be outspoken by other participants. That can be a shame. Especially when great ideas aren’t heard. That’s why it’s important to ask a team member to document everything that’s being said. So, when the brainstorming session has ended, you’re able to read through the different ideas and maybe enjoy a great solution, which you hadn’t known about if there weren’t any notes.
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