Realising that your business needs to you be one step removed from the changing fortunes of its success never happens in the early days. In those frantic days, you live and breathe everything that is connected to your fledgling company. And that’s how it should be: without your energy, the company would be nowhere. However, there comes a point where you can’t be dying a thousand deaths a day just because some small details have not turned out as you had planned. You need to step above the humdrum of the daily concerns and think much bigger about your company and its future. It’s the only way you’ll achieve the levels of success you want to achieve. Here’s how you do it.
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When you began your company, you were probably in charge of everything that happened. You assumed many roles in an amateur fashion in order to get things done. This was your baby, and it was to be born in your creation. Now the company is off the ground, though, it is no longer your baby. It’s able to walk on its own two feet, and it needs to have the best around it to make sure it stays on course. If you hire people to do a job for you, then actually trust them to do the job for you. It’ll be hard not being in control of absolutely everything, but your company will be better for it in the end.
You can’t be on call 24 hours a day for your business. You’ll burn out far too quickly if you try to do that. Instead, you need to have systems in place that enables you to switch off without worrying what’s happening with your business. If it’s online, then integrating SIEM (security information and event management) will give you the peace of mind that your website is well taken care of, even if you’re not in a position to see it for yourself. Similarly, if you have a whole team who are tasked with making sure that your social media profiles are updated in line with the company philosophy, there’ll be no need to be on your phone every few minutes making sure the right content is being posted. Switch off. It’s the right thing for you.
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Controlling What You Can Control
You control what you can control, and adapt to the other things that happen that you can’t. Realising that there will always be some things that just happen to you is a good lesson to learn as a business leader (also good to learn this as a human being, too!). Instead, you should be pouring your energy into winning what you can win. If you’re fretting over insignificant details that might yield small results, then who’s taking care of the tasks that will yield the big results? If it’s not you, then it’s nobody. Use your skills wisely and you’ll get a much higher return on your efforts. You can’t be all things to your business, so just be things that you can be well!
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