Posts

Are You a Good Fit for Potential Employers?

Determining if you are a good fit for an employer and vice-versa is not always as hard as it might seem. As I describe in my book Career Mapping: Charting Your Course in the New World of Work, you first need to have decided that you want to work in the industry in which the company does business.

If you are a functional expert, say in HR or finance, you might tend to think your skills are transferrable and can be applied anywhere. That might be true, but you need to understand and appreciate the context you are working in. Human Resources in a consumer goods company, which might be product and sales oriented, is quite different from an industrial company where manufacturing plants and unions are the order of the day. You need to like, or at least want to learn, about the business the company is in. As you move through your career, your industry, as well as functional knowledge are what allow you to move up the ladder.


Hi there! This article is available for free. Login or register as a StrategyDriven Personal Business Advisor Self-Guided Client by:

Subscribing to the Self Guided Program - It's Free!


 


About the Author

Ginny Clarke is an expert in talent and career management, executive coaching, and diversity and inclusion in the workplace. She has recruited C-suite executives and corporate directors, and coached numerous executives and professionals. She is widely respected as a thought leader and practitioner of recruitment and retention strategies that go beyond traditional definitions of diversity. She offers provocative, unconventional remedies for organizations seeking to leverage their global workforce. Having been a senior executive herself, Ginny is credible and confident. Her candor, intellect and results-oriented approach appeal to those committed to growth and change. To ready Ginny Clarke’s full biography, click here.

Are You A Strategy Driven Storyteller?

Marketing professionals refer to strategy as your unique selling proposition while sales folk use the term ‘positioning.’ However you view it, the implementation and outcome need to be taken very seriously. Whether you are a sales professional, entrepreneur or candidate for a new job, the same techniques come into play.

I have learned that there is no true competition in business because we each have our unique ways of delivering service. How are those in your field servicing their clientele and what are they saying to attract attention? Is what they are saying truthful? How can you differentiate yourself yet move with integrity to make you the preferred choice?

To be on top of your game, you need to know what is most important to your prospects and clients. In fact you need to be familiar with their challenges, needs and deep down desires or wish list.


Hi there! This article is available for free. Login or register as a StrategyDriven Personal Business Advisor Self-Guided Client by:

Subscribing to the Self Guided Program - It's Free!


 


About the Author

Elinor Stutz, CEO of Smooth Sale, LLC believes building relationships before the sale and continuing long after is the only way to sell and build a dynamic business. Elinor’s book, Nice Girls DO Get The Sale, is an International Best Seller. Her new book, Hired!: How to Use Sales Techniques to Sell Yourself On Interviews (Career Press), is based upon her own experience and years of community service. To read Elinor’s complete biography, click here.