Diversity and Inclusion Introduction

Diversity & Inclusion

“Diversity and inclusion exists when members of an organization act in a manner that recognizes and respects individual similarities and differences such that employees feel they and their work are valued and meaningfully contribute to the mission of the organization.”

Nathan Ives
Founder
StrategyDriven

Remaining relevant in today’s hyper-competitive business environment requires the full engagement of an organization’s workforce and the retention of highly talented employees.  To accomplish this, leaders must capture the passion and commitment of subordinates by providing them with work that has a meaningful impactful on others and is quantifiably measureable and rewarded; all while connecting with them on a personal level.  Similarly, individuals need to connect with their peers in a way that makes them feel their contributions meaningfully add to the team and the organization’s overall success.  Simply put, individuals seek to be valuable to and valued by their organizations; limited only by their abilities and desires.  Without this sense of value and connectedness, a job becomes nothing more than the means to a paycheck, productivity declines toward that which is required to maintain employment, and attrition rises as employees seek more fulfilling work; all at great cost to the organization.

Increasing workforce diversification challenges all members of an organization attempting to satisfy the individual value proposition.  Differences in age, race, gender, religion, and sexual orientation to name but only a few, influence what makes individuals feel valued.  Studies have shown the degree to which an individual feels valued by his/her superiors and peers in large part defines his/her work engagement and the subsequent value offered to the organization.  Thus, the challenge is a circular one best solved by fostering an organizational culture that respects and embraces diversity and inclusion.

A diverse and inclusive work environment can only exist when members of an organization act in a manner that respects employee similarities and differences such that employees feel they and their work are valued and meaningfully contribute to the mission of the organization.  It is in this kind of environment that employees become engaged and motivated to contribute the full extent of their knowledge, skills, and experience to the benefit of the organization on a day-to-day basis.  Because they feel valued, employees within a diverse and inclusive work environment are less likely to seek employment opportunities elsewhere; subsequently reducing attrition and its associated productivity knowledge, and social cost.

Diversity and inclusion is not the forcible redistribution of corporate power and wealth to its unique minority employee classes.  Rather, diversity and inclusion seeks equitable distribution of rewards and opportunities to all employees based on their quantifiable contributions to the organization free from the skewing that often takes place because of organizationally held biases.  Put another way, the diverse and inclusive organization is a meritocracy where performance is factually assessed against predefined, measurable benchmarks uniformly applied to all employees and equitable rewards are distributed on the basis of the individual’s performance.

In these terms, equality is both easy and difficult to define.  As in all accountable organizations, contribution of the individual is assessed against predefined measures cascaded down from the organization’s mission; helping to simplify and quantify and individuals overall contribution to the organization in comparison to that of others.  What is more difficult is to equitably reward individuals in a way they find to be of value; value personalized to the individual and equitable in cost to the organization when compared with rewards given to others demonstrating similar performance.

Changing Workforce Demographics and the Definition of Value

But what makes an employee feel valued?

Studies show that what makes us feel valued differs depending on our particular circumstance and background.  Often, these studies assess the needs, values, and attitudes of individuals sharing a common background to provide broad insight to what makes members of these groups seek and subsequently make them feel valued.  While not perfect, these studies provide a starting point for becoming aware of and understanding individual preferences; awareness and understanding that is becoming increasingly important given the rapidly changing workforce demographic.

Fallacy of the Golden Rule

“Treat others as you would like to be treated.”

The Golden Rule
Wilipedia

Everyone defines value differently.  While studies suggest members of a defined demographic find value in similar rewards, individuals within these groups will differ in what they believe is of value.  Therefore, while important to recognize general group-related preferences, members of a diverse and inclusive organization must understand what is important to an individual in order to reward him/her in a way that makes that person feel valued.

Thus, the fallacy of the Golden Rule.  It assumes others want to be treated in the same manner we do.  If we treat others as we would like to be treated, that is in a manner that makes us feel valued, we risk making these individuals feel unappreciated because of omission or worse yet, treating them in a way they find demeaning.  Therefore, to ensure our behaviors and organizational systems make individuals feel genuinely and equitably valued for their contributions, we need a new rule.

The Platinum Standard

“Treat others the way they want to be treated.”

The Platinum Rule
Tony Alessandra, PhD

The Platinum Rule lies at the center of a diverse and inclusive work environment.  The power of this rule comes from the fact that it demands action be taken to demonstrate an understanding and respect for others’ uniqueness.  Following this rule means that individuals are valued based on their contributions and equitably rewarded in ways they find to be of value.  When this occurs, individuals feel appreciated and more fully engage with the organization and its value creating work.

Scope of Diversity and Inclusion

When discussing diversity and inclusion several questions tend to naturally arise: To whom does diversity and inclusion apply? What must this program include? When will the organization know it is diverse and inclusive?

Diversity and inclusion involves and applies to all members of an organization; permeating its culture, policies, and programs. While diversity and inclusion encompasses both the Affirmative Action and Equal Employment Opportunity programs, these represent legal minimums against which discrimination is judged; not a benchmark for diversity and inclusion excellence. (See Figure 1)

Diversity and Inclusion: Diversity and inclusion exists when members of an organization act in a manner that recognizes and respects individual similarities and differences such that employees feel they and their work are valued and meaningfully contribute to the mission of the organization.
Affirmative Action: Policies that seek to redress past discriminatory practices that denied fair consideration of members of minority groups seeking access to employment and educational opportunities.
Equal Employment Opportunity: Employment practices ensuring nondiscrimination based on race, color, age, gender, national origin, religion, or mental or physical disability; thereby ensuring all individuals have equal opportunity access.

To reach beyond legal minimums and truly maximize the potential of all employees, diverse and inclusive organizations embody a culture of valuing individuals through:

  • personal behaviors that respect and value individual differences
  • training programs that build awareness and skills to effectively respond to the differences between individuals
  • mentoring programs that encourage personal growth and development, thereby, ensuring all qualified employees, regardless of background, are well prepared for positions of increased responsibility
  • decision-making that is open to the opinions, insights, and thoughts of organization members based on the merit of the contribution and not a stereotype based on the individual’s position or demographic representation
  • rewards and recognition programs, including performance appraisal, compensation, advancement, and developmental and leadership position opportunities, that treats individuals equitably based on their performance and organizational value contributions
  • recruiting that focuses on acquiring the best talent rather than a homogeneous workforce (Note that seeking the best talent from today’s increasingly diverse talent pool will yield a diverse candidate slate and ultimately a diverse workforce.)
  • affinity programs that both celebrate and leverage the uniqueness of individuals in a way that brings value to the organization
  • ongoing evaluation programs that recognize diversity and inclusion is a journey rather than a destination

Beyond its own walls, a diverse and inclusive organization will promote their values through activities such as:

  • seeking suppliers and vendors that embrace diversity and inclusion
  • participating in external diversity and inclusion conventions and workshops

Thus, while encompassing the Affirmative Action and Equal Employment Opportunity programs, diversity and inclusion is far deeper and richer; representing a broader array of programs and more importantly a mindset, a way of being and behaving, that is embraced by all members of the organization, who in turn understand that being diverse and inclusive is an ever evolving journey, one without an end.

Final Thoughts…

Organizational diversity is often defined in terms of the national workforce.  While a convenient standard against which to measure an organization’s diversity, we find the most effective diversity assessments focus on the organization’s demographic as at times those who are members of the national majority will themselves be in the minority within a particular organization.  Similarly, inclusiveness applies to all employees; with understanding and respect afforded everyone regardless of their diversity status.

It is the opinion of this author that while diverse and inclusive organizations are not necessarily accountable, highly accountable organizations will always be diverse and inclusive or in the process of becoming more so.  Consider an organization of notable size; being large enough to warrant an organization structure where labor is divided into specialized work groups such as departments or divisions.  Simple mathematics suggest that organizations of this size cannot be highly accountable without being diverse and inclusive because an organization resisting diversity would incur significantly higher recruitment costs in order to maintain a homogeneous employee set given the increasingly diverse American workforce.  These costs would be incurred from the expanded search for qualified employees required as a result of passing over organizationally defined minority candidates.  Additionally, failure to equitably recognize and reward organizational minority employees will disenfranchise these individuals; resulting in lower productivity and increased turnover, both of which negatively impact the organization’s bottom line.  Such unnecessary costs diminish the organization’s ultimate return to stakeholders; thus relegating it to the realm of the unaccountable.

While it may be easier to measure the cost savings that higher productivity and lower attrition afford the diverse and inclusive organization, I believe an even greater, if less tangible, benefit results from the convergence of the differing experiences, perspectives, and opinions members of these organizations’ possess. Because members of diverse and inclusive organizations respect and value each other, they tend to work better in teams; ably synthesizing their differing thoughts into a richer, deeper understanding of opportunities and challenges. Communications regarding these circumstances flow and are heard more readily both vertically and horizontally throughout these organizations. Combined with the superior talent earned by high accountability, diverse and inclusive organizations’ subsequently gain access to opportunities and avoid problems that remain unseen by more homogeneous groups.

Becoming diverse and inclusive is not an exercise that takes place in a day, a week, or even a month but instead evolves over longer periods of time.  As organizations increase their level of accountability, they will naturally evolve into a more diverse and inclusive workplace with individuals representing an increasingly wide range of backgrounds assuming more and more positions both vertically and horizontally across the organization.

Focus of the Diversity and Inclusion Category

While there exists a natural association between diversity and inclusion and organizational accountability, posts in this category will focus on the principles, best practices, and warning flags associated with establishing and maintaining a workplace environment that respects and values individual differences in order to earn full employee engagement and commitment to the achievement of the organization’s goals.

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The Welch Way

Diversity & Inclusion, Organizational Accountability, Recommended Resources, Strategic Planning

The Welch Way
a weekly BusinessWeek column and podcast
by Jack and Suzy Welch

About the Reference

The Welch Way is a weekly BusinessWeek column and podcast authored by former GE CEO Jack Welch and his wife, the former editor of the Harvard Business Review, Suzy Welch. These articles cover a wide range of business and career topics offering readers the insights of one of America’s most respected Chief Executives.

Benefits of Using this Reference

Mr. and Mrs. Welch have both achieved unparalleled personal and business success and share their life’s lessons in an actionable way each week within their column. StrategyDriven contributors find great value in The Welch Way not only because it contains step-by-step methods to deal with today’s business and career challenges but because the topics addressed often focus on those areas important to organization’s aspiring to become more strategy driven. Below are just a few of the specific articles we recommend listed by StrategyDriven topic:

Strategic Planning
Organizational Accountability
Diversity and Inclusion

Many of the best practice recommendations found on the StrategyDriven website compliment the actions prescribed in The Welch Way, making this column a StrategyDriven recommended read.

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One Foot Out The Door

Diversity & Inclusion, Recommended Resources


One Foot Out the Door: How to Combat the Psychological Recession That’s Alienating Employees and Hurting American Business
by Judith M. Bardwick, Ph.D.

About the Reference

One Foot Out the Door: How to Combat the Psychological Recession That’s Alienating Employees and Hurting American Business by Dr. Judith M. Bardwick examines the changing employment relationship between American businesses and their workforces and the impact these changes have had on employee engagement and retention. Dr. Bardwick illustrates with hard numbers how employees, once accustomed to high job security, have entered into “a psychological recession” because of the employment uncertainty associated with today’s frequent layoffs, downsizing, rightsizing, and outsourcing. She concludes her work with practical strategies for enhancing employee engagement; thereby increasing job performance and retention.

Benefits of Using this Reference

Success in today’s rapidly evolving business environment requires the full engagement of employees’ knowledge, skills, and experiences focused on the achievement of mission goals. As highlighted by Dr. Bardwick, the continuous reengineering of today’s businesses places a strain on this engagement; one that must be overcome by executives and managers.

StrategyDriven contributors believe accountable, diverse, and inclusive organizations can overcome the “psychological recession” illustrated in One Foot Out the Door and that executives and managers implementing Dr. Bardwick’s recommendations will be better able to fully engage their employees by making them feel that they and their work are valued and significantly contribute to the organization’s success.

Many of the best practice recommendations found on the StrategyDriven website compliment the actions prescribed by Dr. Bardwick in One Foot Out the Door, making this book a StrategyDriven recommended read.

Additional Resources

Interviews with Dr. Bardwick regarding One Foot Out the Door can be enjoyed from the following two websites:

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University of Houston’s Diversity Management Certificate Course

Diversity & Inclusion, Recommended Resources

Diversity Management Certificate Course
Craig B. Clayton, Sr. PhD
Director and Diversity Strategist
Bauer College of Business
University of Houston

Website Address: www.bauer.uh.edu/IDCCM/index.htm

About the Reference

The Diversity Management Certificate Course provides participants with the tools they need to identify and communicate the business value of a diverse and inclusive work environment. Topical areas covered by the Diversity Management Certificate Course include:

  • Strategic Planning: presents methods for developing the business case for diversity and inclusion relating the impacts of having/not having an inclusive environment to the ‘bottom line’. Includes training for communicating the business case to executives and board members
  • Human Resources: examines organizational behaviors and biases and how these impact the selection, promotion, and rating processes. Ties these behaviors and the resulting outcomes to the ability of an organization to attract, retain, and motivate diverse talent
  • Training: describes the various diversity and inclusion training types, such as awareness and skills training, and the benefits and challenges of each
  • Marketing and Sales: illustrates the impact of diversity and inclusion on an organization’s ability to market and sell its products and services to an increasingly diverse marketplace. Highlights methods by which affinity groups have and can help significantly improve an organization’s public image and open up markets; all of which increase sales and enhance the ‘bottom line’
  • Procurement: discusses diversity and inclusion of suppliers/vendors and the impact on the organization’s culture and its ability to market products and services to other organizations
  • Production (operations and maintenance): explores the impacts of engaging versus disenfranchising members of the workforce on production. Translates this impact, along with the impacts of undesired attrition, into ‘bottom line’ results

Benefits of Using this Reference

Significant, irreversible forces are flattening our world; bringing all people closer together in ways previously unimaginable. Today’s business environment offers unparalleled opportunities to richly combine the talents of the increasingly diverse workforce for the benefit of increasingly diverse clients if leaders can motivate and inspire each member of our team to contribute the fullest measure of his/her knowledge, skill, and experience to the achievement of mission goals. This level of engagement, however, only exists in accountable, diverse, and inclusive organizations.

While many individuals believe diversity and inclusion is the right thing to do, the Diversity Management Certificate Course helps these leaders express both their convictions and the business value of a diverse and inclusive work environment. By communicating the business value, these leaders earn the support of previously undecided executives and managers who now recognize the untapped value potential diversity and inclusion offers. Having garnered the critical mass of support, the organization can move toward increased accountability, diversity, and inclusion to the benefit of all.

By definition, strategy driven organizations are accountable, acting consequentially to promote the timely accomplishment of the organization’s mission, which subsequently enhances value creation. StrategyDriven contributors believe accountable organizations will naturally be diverse and inclusive or becoming more so. The tools and techniques taught in the Diversity Management Certificate Course quantitatively illustrate this value relationship making this course a StrategyDriven recommended resource.

Personal Note

The Diversity Management Certificate Course has been one of my most significant and profound personal growth experiences. I highly recommend participation in the Diversity Management Certificate Course by everyone at any place on the journey to creating a more diverse and inclusive organizational environment. Please feel free to contact me at NathanIves@StrategyDriven.com if you would like additional information or have any questions related to the Diversity Management Certificate Course.

Nathan Ives
Founder
StrategyDriven

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Diversity and Inclusion - What Does Your Environment Communicate?

Diversity & Inclusion

We have often asserted that organizations, like people, act in a manner consistent with its shared values. Subsequently, those ideals in which an organization’s members truly believe manifest themselves in every aspect of the organization’s physical and social environments. These environments are categorically represented as an organization’s:

  • physical environment
  • social environment
  • decision environment
  • positional environment
  • developmental environment
  • recognition and rewards environment

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