It’s been a long time coming – A new way to change change!

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Change is coming.

Got fear or joy? Got worry or positive anticipation?

Putting your head in the sand, or headed to the beach to relax and plan?

When you feel or fear that some form of change is coming, you have to define it in your mind as opportunity. Clear your head for “what will be” tomorrow, and not worry about “what is” today.

The way this is done is through a combination of faith and belief. These are very similar emotional attributes. And many of you reading this, have already misinterpreted them. I’m not talking about praying, I’m talking about planning.

Faith and belief in yourself.

Belief that you have the capability to withstand any circumstance and emerge both better and victorious.  And faith that whatever happens or is happening, happens for some reason and that reason is to benefit you, not harm you.

The prime questions to face are:

Do you believe in yourself?
Do you have faith in yourself?
Do you believe that you can create ideas that will make you better based on present circumstance?

One key action that will help you more than any other is to collaborate rather than commiserate.  Commiseration takes you backwards.  You may have heard it defined as a pity party. I define it as group whining that usually results in group blaming.

  • Collaboration is about tomorrow, and what can be done, and what needs to be done in order to create an amazing new outcome.
  • Collaboration requires a gathering of smart people with positive attitudes and positive outlooks.

Here’s what to do:

  • Make a list of your ten best attributes
  • Make a list of your ten best assets.
  • See how many of the same assets and attributes are on that list.
  • Make a list of your ten most positive connections, acquaintances, or friends.
  • Make a list of your ten most intelligent connections, acquaintances, or friends.
  • See how many of the same people are on that list.

Assemble a small group of people in a very short space of time and create an agenda for discussion that you pre-send so that people have some time to think about it. It can be both about you and about it (whatever the changing circumstance is).

Have the meeting in a positive place, and have all kinds of food on the table when people get there so that the atmosphere is both bright and festive.

Have a recording device and a flip chart in the meeting so that all thoughts and ideas are captured. Before everyone leaves, list the top ten action items or ideas to be implemented, and who owns them. And then thank everyone by giving them a book on creativity (see my recommended books here), a firm handshake, a smile, a hug, and a genuine, heartfelt thank you.

The results of this meeting will not only move you forward (see my article on change forward), but will also create a mindset that will move you away from the fear, doubt, worry, and uncertainty that pending change often creates.

REALITY: There are millions of words written on change. Very few of them only look for the positive. Very few of them mention the word “opportunity,” much less “positive collaboration.”

REALITY: When a significant event is about to occur that can alter both career path and income, the more time you spend moving forward by creating ideas and taking action, the less time you will have to dwell on the circumstance and fall into the pit of self-pity.

REALITY: Rather than go to the bookstore and buy a three hundred page book on change, take these seven hundred and fifty words, put them into action, change your outlook, keep your attitude positive, create ideas, take new actions, and generate results for yourself based on future.

NOTE WELL: This is a time to inspire yourself on a daily, even hourly basis. This might include a visit to an art museum, re-reading positive passages from books in your attitude library, listening to messages that inspire your thinking and give you new resolve and even new purpose, and surrounding yourself with the love of family and the love of friends that will encourage you to move on and move up.

THE SECRET: The secret key is to take responsibility to make this happen for yourself. You cannot dwell on ‘why.’ You are responsible for yourself FIRST.

You must focus on ‘now’ and ‘next.’
You cannot dwell on ‘woe.’
You must focus on ‘win.’

Change that.

Reprinted with permission from Jeffrey H. Gitomer and Buy Gitomer.

About the Author

Jeffrey GitomerJeffrey Gitomer is the author of The Sales Bible, Customer Satisfaction is Worthless Customer Loyalty is Priceless, The Little Red Book of Selling, The Little Red Book of Sales Answers, The Little Black Book of Connections, The Little Gold Book of YES! Attitude, The Little Green Book of Getting Your Way, The Little Platinum Book of Cha-Ching, The Little Teal Book of Trust, The Little Book of Leadership, and Social BOOM! His website, www.gitomer.com, will lead you to more information about training and seminars, or email him personally at [email protected].

Practices for Professionals – Bring Options, Not Problems

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IT’S NOT ABOUT WORK-LIFE BALANCE. IT’S ABOUT SETTING PRIORITIES: 5 Reasons Why Focusing On Priorities Not Balance Makes Life Better

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As a kid, I spent summers on my grandparents’ farm in Georgia. At harvest time, all hands were required in the field—everybody from my seven-year-old self to my seventy-year-old grandmother. If rain was coming, we pushed hard, missing meals and getting little sleep. Maintenance on the farm would slide. Personal needs would be set aside. Everybody was focused on the most important thing: getting the job done before the crop was ruined.

The concept of balance never entered our heads. Why would it? My grandparents had an opportunity with a time limit, and it was our highest priority.

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About the Author

Larry WeidelLarry Weidel is the author of Serial Winner: 5 Actions to Create Your Cycle of Success (Greenleaf; October 2015). He has spent the past 40 years building a national financial services organization and helping the people on his team achieve the success they want. He helped grow A.L. Williams into the financial services giant Primerica. Today, Larry holds weekly coaching calls for leaders across the United States and Canada. His videos, articles, and other resources on career success, leadership, and sales are widely popular. You can learn more at http://weidelonwinning.com/

What can you do to get better? Follow the masters.

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I began this year in retrospect by reading a 60-year-old book on the masters of selling. The book, titled “America’s Twelve Master Salesmen,” was written and published by B.C. Forbes & Sons in 1953.

The book was based on the fact that each one of these master salespeople had one extremely powerful overriding principle or philosophy upon which his or her success was based.

Not that it was their ‘only,’ but rather were the words they stood for. For example: When you think of Martin Luther King – you think of “I Have A Dream.” He stood for those words. When you think of Patrick Henry – you think of, “Give Me Liberty or Give Me Death.” When you think of Richard Nixon – you think “I’m Not a Crook.” (and you’d be thinking wrong)

It is amazing how self-truths become self-evident truths after thirty or forty years of exposure – one way or the other.

Back to the book. Suppose you could adopt (or adapt) all of these master’s single best characteristic into your own set of capabilities. That would be power.

And so, to challenge your 2015 thinking, here are the master’s philosophies from 1953. And yes, I have added my own to the list – even though in 1953 I was a mere child.

  1. James A. Farley (corporate executive) Principle: Idlers do not last long. Starting as a door-to-door salesman, raising to Vice President of Sales for Universal Gypsum, and ultimately a board of director for several large companies including Coca-Cola, Farley believed that doing several things at once was the key to accomplishment. His secret was doing new things at the same time he was following up and building relationships. Often sending 100 letters a day, he was renowned for making and keeping friends.
  2. Max Hess, Jr. (retail store chain owner) Principle: Strive for a specific goals. Hess’s father used to say, “There’s no fun or excitement in just running a store. That way it’s drudgery. The fun and excitement come out of always figuring ways to stay ahead of the other fellow.” He believed in the stimulating power of keeping Hess Brothers forever exciting – exciting not only for the people who shop there but for those who work in the store. Hess made a business plan full of goals. And in a small town environment achieved big city results by working his plan every day, and having a happy army of people (his employees) helping him every step of the way.
  3. Conrad N. Hilton (hotel owner) Principle: Make them want to come back. “It is our theory that when a hotel is in the top-glamour category… you just can’t make it too luxurious. You heap it on. You never stop pondering the question, ‘What aren’t guests getting that they might be getting in the way of elegance and personal attention?’” Hilton knew that one hotel is like any other hotel. The difference is in how you treat the guests. All he asked of his employees was to be nice to people so they will want to come back. They have been coming back for nearly 100 years.
  4. Alex M. Lewyt (manufacturer of the Lewyt vacuum cleaner) Principle: Believe in your product and love it. So will the world! He was an engineer that was convinced he had built the world’s best vacuum cleaner. Advertised it before production was finished. Created a demand in the market with no product (a market vacuum if you will pardon the pun). When the cleaner finally emerged on the market, it was swept up (sorry again). Four million sales in four years. Lewyt said that having the best product is not enough. You must believe it’s the best, and share your passion through every marketing and advertising means.
  5. Mary Margaret McBride (radio broadcaster and columnist. Influencer of millions) Principle: Honesty is the best policy. “If I am convinced in my heart and mind that I’m speaking the truth, I approach the job as I would a sale – with zest and interest. And in my heart I know that I am actually performing a service on behalf of my listener – who is in reality, my customer. Honesty breeds loyal customers.” Her values made her a fortune.

GITOMER NOTE ON HONESTY: When you hear a corporate message like: “To serve you better…” or an employee says, “We’re doing the best we can…,” no matter how you want to defend those words, they’re lies.

The Orison Swett Marden quote: “No substitute has yet been found for honesty,” is a benchmark that everyone will read and agree with — yet very few will follow.

OK. There’s five of them. Pretty cool so far, huh? Next week in part two, more of the master salespeople of their time, including Red Motley and Elmer Letterman, will reveal sales insights that will take you to the next level.

Stay tuned…

About the Author

Jeffrey GitomerJeffrey Gitomer is the author of The Sales Bible, Customer Satisfaction is Worthless Customer Loyalty is Priceless, The Little Red Book of Selling, The Little Red Book of Sales Answers, The Little Black Book of Connections, The Little Gold Book of YES! Attitude, The Little Green Book of Getting Your Way, The Little Platinum Book of Cha-Ching, The Little Teal Book of Trust, The Little Book of Leadership, and Social BOOM! His website, www.gitomer.com, will lead you to more information about training and seminars, or email him personally at [email protected].

Want to Start Making an Attitude Change? Take Attitude Actions.

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I define attitude as, “The way you dedicate yourself to the way you think.” Think negative or think positive is a choice and a process. Negative is (unfortunately) an instinctive process. Positive is a learned self-discipline that must be studied and practiced every day.

To achieve a POSITIVE attitude, or as I have named it, a “YES! Attitude,” you must take physical, verbal, and mental ACTIONS. Here are a few short chunks of attitude “awareness and actions” that will help put you (or keep you) on the positive path.

1. Admit that attitude is no one’s fault but yours. The more you blame others, the less chance you have to think positive thoughts, see a positive solution, or take positive action towards solution. The opposite of blame is responsibility. Your first responsibility is to control your inner thoughts and thought directions.

2. Understand you always have (had) a choice. Attitude is a choice, and most people select from the negative column. Reason? Negative is more pervasive in society and media. It’s more natural to blame and defend than it is to admit and take responsibility. Ask any politician.

3. If you think it’s ok, it is…if you think it’s not ok, it’s not. Your thoughts direct your attitude to a path. If you think “this is crappy, why does this always happen to me?” You have chosen a negative path. If you think “WOW, this may not be the greatest, but look what I’m learning. And learning what NOT to do again.” You have chosen a positive path.

4. Invest time, don’t spend it. Ignore the media you cannot control – find a project, or make a plan to sell something, or meet with someone who buys (or teaches) instead. You will become a world-class expert in five years – the only question is: at what? Spend (invest) an hour a day working at or studying anything, and in five years you will be a world-class expert. Most people will become world-class experts at some kind of local TV news program and some kind of TV rerun. Me? I read and write while you watch TV. Business news is IMPORTANT. Who got killed or what burned down, unimportant.

5. Study the thoughts and writings of positive people. Read Napoleon Hill classic Think and Grow Rich, TWICE. Read The Power of Positive Thinking. They are priceless, timeless gems of wisdom that you can convert to your own success thoughts. The secret is to read a little each morning.

6. Attend seminars and take courses. The hardest part of taking an attitude course is FINDING one. Look at any school or university in the world and try to find ONE course in ANY of them. I’ll save you the time. The answer is (and has always been) ZERO. Find a Gitomer Certified Advisor in your city (call my friendly office for recommendations – (704) 333-1112) and take YOUR attitude course TODAY.

7. Check your language. It’s just words, but they are a reflection of how your mind sees things, and an indication of how you process thoughts.

8. Avoid confrontational and negative words. The worst ones are ‘why,’ ‘can’t,’ and ‘won’t.’

9. Say why you LIKE things and people, not why you don’t. I like my job because… I love my family because… Say things from the positive side enough and it becomes a habit you will revel in for life.

10. Help others without expectation or measuring. If you think someone ‘owes you one,’ you are counting or measuring. If you give it away freely, you don’t ever have to worry about the measurement. The world will reward you ten times over.

11. Think about your winning and losing words. Be aware of ‘loser’ phrases and expressions. Lose with: “They don’t pay me enough to…” or “That’s not my job.” If you say, “I’m not ’cause he’s not,” who loses? If you say, “Why should I…” who loses? Think ‘learn,’ ‘lessons,’ ‘experience,’ ‘help,’ and ‘solutions’ before you make a statement.

12. Think about your mood, and your mood swings. How long do you stay in a bad mood? If it’s more than 5 minutes, something’s wrong. And your attitude (and your relationships, and your results, and your success) will suffer.

13. Are you the head of the complaint department, AND the chief complainer? Many people slip into cynicism day-by-day. They become bitter because of their jealousy or envy of other people or their own misfortune. BIG MISTAKE. List the lessons you can learn from those you have bitterness for and the results will turn your thinking towards your own success and away from theirs.

14. Celebrate victory AND defeat. In my early days of selling I would go to a department store and buy myself something every time I made a sale. It made me feel GREAT! When someone told me to celebrate victory AND defeat, I started to buy myself something after I lost a sale, too. It felt GREAT. After a while I was feeling GREAT all the time. Winning and losing are part of life and apart from attitude.

15. Visit a children’s hospital. Get comfortable with the plight of others, and feel good about the minuteness of your problems compared to theirs.

15.5 Count your blessings every day. Make the list as long as you can. Start with health if you are fortunate enough to have it. Add the love of children and family. From there it’s easy to build the list.

Oh, and then there are the ‘Attitude Aha’s.’ Many (many) years ago I was riding down the road listening to a tape by Earl Nightingale (one of the founding fathers of personal development). On tape four of his legendary, but unavailable, series “Direct Line,” the topic was enthusiasm. “Enthusiasm” Earl said, “Comes from the Greek “entheos” meaning the God within.” AHA! All of a sudden all the other quotes and advice made sense. The strength of self-belief is within your own spirit, if you hunger for the feeling.

And these words are food for yours. In the words of the Jefferson Airplane rock anthem White Rabbit, “Feed your head.”

Want an instant lesson? Go out and buy a copy of “The Little Engine That Could.” Or go to your kid’s room and get the copy full of crayon marks. Read it regularly. It’s not a book for kids, it’s a philosophy for a lifetime.

Positive attitude is a self-imposed blessing. And it is my greatest hope that you discover that truth and bless yourself forever.

About the Author

Jeffrey GitomerJeffrey Gitomer is the author of The Sales Bible, Customer Satisfaction is Worthless Customer Loyalty is Priceless, The Little Red Book of Selling, The Little Red Book of Sales Answers, The Little Black Book of Connections, The Little Gold Book of YES! Attitude, The Little Green Book of Getting Your Way, The Little Platinum Book of Cha-Ching, The Little Teal Book of Trust, The Little Book of Leadership, and Social BOOM! His website, www.gitomer.com, will lead you to more information about training and seminars, or email him personally at [email protected].