StrategyDriven Expert Contributor Hank Moore

The Big Picture of Business – The Fatal Flaws of Corporate Thinking

Barriers to Progress and Business Growth Every business, company or organization goes through cycles in its evolution. At any point, each program or business unit is in a different phase from the others. Every astute organization assesses the status of each branch on its Business Tree™ and orients its management and team members to meet […]

Sharon Drew Morgen

Using Buyer Personas During Pre-Sales Stages

Buyer Personas do a great job targeting marketing and sales campaigns to reach the most probable buying audience. But it’s possible to make them even more efficient. Here’s a question: Do you want to sell/market? Or have someone buy? The belief is that if you can sell/market appropriately – the right campaign to the right […]

Jeffrey Gitomer

Proper, pointed, precise, purposeful response shortens the sales cycle.

How do you respond to your customer’s words and barriers? The answer is: CAREFULLY, TRUTHFULLY, and with AUTHORITY. Whether it’s a bold statement in response to a challenge, or a it’s promise you make in order to gain buyer confidence, or it’s a guarantee that provides the prospect with peace of mind, whether it’s an […]

StrategyDriven Leadership Inspirations Quote

Leadership Inspirations – Idle Deliberation

“Life is not long, and too much of it must not pass in idle deliberation of how it shall be spent.” Dr. Samuel Johnson (1709 – 1784) English poet, essayist, moralist, literary critic, biographer, editor and lexicographer

Jeffrey Gitomer

Free sales! Free sales! Step right up and get your free sales!

What are your social goals this year? No, not who are you taking to the dance on Saturday night. What are your intentions to create more online social involvement that leads to attraction, engagement and sales. Social sales. Oh, that. UPDATE: Social sales and social selling is the new black. SET YOUR SALES COMPASS ON […]

StrategyDriven Expert Contributor Hank Moore

The Big Picture of Business – Business Moving Forward From the Dirty Side of the Recession

The economy and business climate are now on the dirty side of the recession. Recognizing the damages done results in healthier run companies for the future. This is comparable to what is called the ‘dirty side’ of a storm, hurricane or other weather created disaster. During those clean-up periods, the infrastructure rebuilds and optimistically moves […]

Jeffrey Gitomer

The risk of 9 to 5. And the reality of BEFORE and AFTER.

95 percent of all salespeople try to fit their sales day into a normal workday. They want their day to be from 9 to 5, maybe from 8 to 5, maybe even from 8 to 6, but very little before that or after that. The reality is, that 9 to 5 is the riskiest time […]

StrategyDriven Leadership Inspirations Quote

Leadership Inspiration – Foregoing the Advantage

“Next to knowing when to seize an opportunity, the most important thing in life is to know when to forego an advantage.” Benjamin Disraeli (1804 – 1881) Earl of Beaconsfield

Jeffrey Gitomer

How’s your networking working? Better if you follow the rules.

I went to a networking meeting last week hosted by a formal networking organization called Business Network International. Many of you know this group. They have meetings all over the world. This particular chapter meeting was in New York City, and is populated by sophisticated business people who are on fire. NOTE WELL: NYC business […]