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What Services Does Your Business Need To Soar?

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StrategyDriven Entrepreneurship Article | What Services Does Your Business Need To Soar?

As a business, there are certain services that you are going to need to ensure that the day-to-day operations of your company are running smoothly. As well as this, you are going to need help bringing in more customers and keeping everything going, which is why we have written this article. Down below, you are going to find some of the services that your business is going to need to soar!

Marketing

The first thing that we are going to look at is marketing. Marketing lets people know who you are, what you are about, and why they should choose you over the other companies on the market right now. Marketing is something that you can do yourself, but if you don’t have experience in this field, then you are better off hiring someone to help you out here. The reason that we say this is because marketing has to be done right, or it is not going to have the desired effect. For example, if you have a bad advertising campaign, then people aren’t going to want to use your business.

Professionals know what the average consumer is looking for. They have designed marketing campaigns before, so they know what to do. The experience that they bring to the table is going to be invaluable.

Accounting

The next thing that you are going to need is help with your accounting. Now, you might not have to hire someone to do this for you if you don’t want to. There is plenty of accounting software such as QuickBooks Online that are available for you to use to make things run smoother. Alternatively, you can hire a qualified accountant to deal with this for you, and you might find this is a good idea, especially if you aren’t great with numbers. They will be able to give you a good idea about where you can save money, and what areas of the business need more money put into them. This on top of managing your money to make sure that you are on track!

Human Resources

Finally, human resources are going to be a big help to you. A lot of business owners will say that this is a waste of money, but they won’t be saying that when they are dealing with an issue with an employee, and they don’t know how to handle it correctly. A human resources team make sure that all issues with employees are handled well according to the law and the situation at hand. It is far easier to run your company when there is someone else handling this, freeing up your time to deal with other matters.

We hope that you have found this article helpful, and now know what services your business needs to soar! If you take our advice, you are going to have all of the services that you need, and while it might seem like a big investment in the first place, you are going to be thankful that you made it further along down the line.

How To Create A Productive Office

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StrategyDriven Talent Management ArticleSometimes it’s hard to stay focused when you’re at work, especially if you’re inside a stifling office space on a warm day. Of course, you’d always rather be somewhere else than at work, but what you can do is make your working environment more appealing, more fun, and a productive place to be. If you’re an office manager and you’re considering making changes to the place in order to boost productivity, then your first port of call should be to ask your staff members. Once you’ve got a good idea of what needs changing, and you’ve assessed the suggestions, you can then get to work.

Refurbish

If your office space is looking outdated and is showing signs of wear and tear, then now is the time to consider a complete refurbishment. As long as your budget permits it, gut the entire office in favor of new flooring, freshly painted walls throughout, new and improved desks and chairs, and a reworking of the oppressive overhead lights. Pile the accumulated waste into a dumpster provided by a Dumpster rental Phoenix, so that it can be disposed of responsibly. Clean out your office and strip it back to basics to rebuild an attractive and productive environment.

Encourage Socialization

When it comes to decorating, try and create communal spaces that encourage your team to talk to each other and build relationships. When designing the staffroom, opt for large long couches so that the team has to be convivial and sit next to one another. Prepare group work, and ask that small teams work together to create a final result. Praise the teams for their effort and consideration of others.

Improve Air Quality

Without proper air ventilation, it’s very easy to become unfocused, tired, and to overheat – all of which aren’t going to help your team in trying to be as productive as possible. So, install new ventilation units if the current ones are somewhat lackluster, and keep plants in every available space throughout the premises. After all, not many people object to flowers, fresh greens, and other plants that keep the air clean. Having said this, always makes sure to ask about allergies before adding foliage around the office.

Offer Tea And Coffee

If you work in an office, you’ll understand the importance of caffeinated beverages to power you through the morning. Recognize that your team work hard to achieve their targets and reach their goals, so help them along the way and offer free coffee and tea whenever they might be in need of a pick-me-up. Create an inclusive, friendly environment for your employees, and you might just find that productivity increases tenfold.

Have An Open Door Policy

Your employees need to know that they can approach you whenever they need to discuss something. So, with this in mind, consider operating an open door policy whereby you’re on hand whenever the need arises. Tell your staff that you care about their welfare, their opinion, and possible suggestions about how the office is run and how the company performs. If your team know that you’re there to offer assistance and help them, then they should feel more relaxed, understood, and willing to work hard.

Do You Have What It Takes to Hack It as a Female Founder?

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StrategyDriven Entrepreneurship ArticleWomen’s curiosity and interest in entrepreneurship is at an all-time high. Getty Images has seen a fourfold increase in searches for “woman entrepreneur” photos in the last year alone. With the popularity of television shows such as Shark Tank and The Profit, more and more women are wondering if they have what it takes to be a female founder.

It takes more than having a good idea to be a successful entrepreneur. While there are a vast range of personalities, educations, and backgrounds among female founders, there are a few personality traits that are paramount to hacking it as a woman entrepreneur.

Passion is one such trait. To be a female founder, you must be passionate about the product or service you have devised to solve a problem. Authentic passion is what helps women find the best employees, sell their customers, and sell potential investors. If you don’t believe in yourself and your idea, no one else will, no matter how good it is.

Having enough grit and self-motivation to overcome setbacks and disprove early nay-sayers is another important characteristic of successful women entrepreneurs. The women who use negative statements as fuel for success instead of self-doubt are the ones who build ideas into thriving companies. Entrepreneurship is a high-contact emotional sport. If you get knocked down or denied seven times, you need to stand up eight times and keep pushing to make your dream a reality.

Long-term vision is needed for women to make the leap into entrepreneurship. Our tendency to be risk adverse serves us well after we launch a company, but that same tendency can having us making lists of reasons why we shouldn’t launch our own businesses. Female founders typically have the ability to see the big picture and justify the risks and challenges that come with startups because they know they will be successful.

If you have an amazing idea as well as the traits outlined in this article, you have what it takes to hack it as a female founder. Take the time to validate your idea and market, map your business plan, and prepare for the ride of your life!

About the Author

Danielle Tate is the author of Elegant Entrepreneur and founder and CEO of MissNowMrs.com, a multimillion dollar online name-change company. As a female founder in her 20s she noticed that few business guides offered step-by-step advice to smart but inexperienced entrepreneurial woman.

How to Raise Revenue for an Entrepreneurial Start-Up

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StrategyDriven Entrepreneurship ArticleThe first step in raising revenue for an entrepreneurial start-up is to outline a detailed marketing strategy. It is important for start-up entrepreneurs to test their assumptions as soon as they can. A big reason for the success of established companies is that they never invest large capital or significant time on any project unless they have determined that it has an overwhelming probability of success. The corporate world taught me that most ideas fail in the marketplace. When this happens, it should fail quickly and cheaply. You just want to make sure that you are not overwhelmingly hurt when you experience this inevitable fact.

Complete the following exercise carefully before you launch your marketing campaign. Accuracy in this exercise will be crucial to your future business success:

1. Decide who is your ideal customer – Most entrepreneurs start with a great product or service idea, but fail in correctly identifying their ideal customer and instead will sell to anyone who buys from them. This is probably one of the biggest mistakes I still see today, especially in the online world.

There are two main reasons you want to determine who these ideal or dream customers are: first, your ideal customers will appreciate your offers and will pay for it based on your value, not price; and second, they are more likely to refer more business your way.

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About the Author

Ajay PrasadAjay Prasad owns GMR Web Team, a digital marketing agency dedicated to helping businesses maximize revenue from internet. He also invests in web-based start-ups. Ajay also operates a seven-figure web based business, GMR Transcription, which he built from scratch and grew it by using strategies that he uses for his digital marketing clients.

Building a Reputation For Excellence in the Construction Industry

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When you’ve dedicated your whole professional life to working in the construction industry, it’s entirely reasonable to want to make your mark in the industry by starting a firm of your very own. That is, after all, the dream isn’t it? To take the skills you’ve spent decades honing and go into business with yourself, taking on the industry on your own terms and shattering the ceiling that your current job places over your pay and prospects?

StrategyDriven Managing Your Business Article | Building a Reputation | Entrepreneurship | Building a Reputation For Excellence in the Construction Industry

Yet while there are many who find success in setting up their own construction business, there are many caveats when it comes to starting out on your own. The construction industry is high in costs and low margins by nature. Cash flow equilibrium can be hard to come by and the inevitability of large scale borrowing can mean a great deal of money spent on interest in your early days. In order to find sustainable success, firms need to be securing contract after contract in rapid succession to stay afloat. Which is why reputation is so incredibly important in the construction industry.

Here are some tips to make sure that your nascent firm develops a sterling reputation which carries it to lasting success…

Never over-promise in the hopes of landing a contract

Bidding for contracts can be an extremely nerve-wracking process, especially when you’re throwing your hat into the ring alongside well established and seasoned construction firms with whom high paying business clients will already be familiar.

In such a context, it can be extremely tempting for hungry new firms to over promise in the hopes of beating their competitors to the punch… but such a tactic can often create more problems than it solves. There’s nothing worse than over promising and under delivering. As important as it is to be competitive, it’s also essential that you’re realistic about the capabilities of your team and your equipment.

Invest in the resources for outstanding project management

When you’re working on a construction project, it can seem as though every day is a battle for productivity. Not only do you need to keep close tabs on your plant, knowing where your equipment is and who’s using it at all times, you need to be sure of the whereabouts of every member of your team, know what they’re working on and make sure that they know what to focus their attention on next.

And this can be a real uphill struggle without the right project management solutions. Fortunately, there’s a plethora of software out there to help you to track your team’s progress as well as Internet of Things (IoT) enabled devices that can be attached to virtually any plant and allow for easier tracking. There are even new tools hitting the market that already have IoT technology built in.

Deliver solutions that will withstand the test of time

It goes without saying that compliance in the construction industry is enormously important. But in order to secure a sterling reputation in the industry, you’ll also need to be able to assure your clients that your firm will go the extra mile and deliver solutions that are guaranteed to withstand whatever time, the elements and the caprices of nature can throw at them for decades to come. Invest in great quality materials, having checks and balances in place to ensure consistent quality and outsourcing to other entities like seismic engineering contractors can all help you to go the extra mile and develop a sterling reputation. Even if your company is still in its infancy, clients will have confidence in you if they can see that you take every care to maintain the integrity of your work. That said, it’s also essential to…

Own your mistakes

No matter how many precautionary measures you take, there’s always a chance that things may go wrong either during or after the construction process. As tempting as it may be to bury your head in the sand, failing to own and respond to mistakes can do irreparable damage to your reputation.

Invest in your plant. Invest in your team

Your plant is an important investment. You need to be absolutely sure that the equipment you use will give you the same high standard of performance. And that’s not always easy to do when you’re first starting out, which is why hire purchase is often a favorable solution for nascent construction firms who need equipment of the highest quality but can’t necessarily afford to buy it outright.

But perhaps more important is the need to invest in a skilled and highly motivated team who you can trust to get the job done on time to a consistently high standard. Your work is only ever as good as your team. Fortunately, having spent years as a construction worker you likely already know exactly what to look for in your workforce.

StrategyDriven Managing Your Business Article | Building a Reputation | Entrepreneurship | Building a Reputation For Excellence in the Construction Industry

Maintain an outstanding safety record

The last thing any client wants is mishaps taking place on their site. And as a seasoned construction professional, you know how fraught with risk the average site can be. This is why it’s so important to maintain the highest standard of safety. When deadlines loom near, it’s all too tempting to loosen your standards in terms of safety checks in the name of getting the job done quicker.

Manage and meet expectations

It’s always frustrating when your best efforts fall short of clients’ expectations. It’s even more frustrating when this happens because your client’s expectations are inherently unreasonable. This is why expectation management in the early stages is so essential. When the client has clear parameters for what to expect there’s no room for them to perceive failure and all you can do is meet or surpass their expectations of you.

Construction firms rely heavily on word of mouth, but unlike other businesses they can’t use easy strategies like discount codes and referral incentives to facilitate it. That’s why it’s so essential to hold yourself to the highest standards and have an infrastructure in place to assure excellence in every job. When you’re doing this, you can be sure that world will get around.