StrategyDriven Entrepreneurship Article

Why Engaging with Previous Customers Is Key to The Success of Your Handmade Crafts Business

Running your own business selling things you have made yourself can be a hugely satisfying way to make either your main or secondary income, and is becoming extremely popular as the trend for artisanal crafting continues, with some great sites like diyformula.com also helping more people learn more skills. With people running businesses from their […]

StrategyDriven Marketing and Sales Article

How to Boost Conversion of Your Business Blog

Content marketing is a big part of today’s internet marketing landscape. Businesses are sharing valuable content to attract visitors and grow their audience. Content marketing is not just good for boosting traffic to business websites, but also for building a stronger online presence – and for branding in general. While the main purpose of your […]

StrategyDriven Entrepreneurship Article

The Biggest Factors to Plan When Opening Doors Overseas

Starting a new business can be an exciting and stressful time. Starting a business overseas can be even more exciting and stressful. When considering all of the work that goes into opening a new office, branch or business overseas and what opening in a new country signifies about your business’ success, it’s easy to get […]

StrategyDriven Entrepreneurship Article

Should You Accept Cryptocurrency on Your Website?

Bitcoin – and cryptocurrency in general – is creating many headlines in recent weeks. The staggeringly volatile market and the way Bitcoin jumped from $1,000 to over $17,000 within months garnered a lot of attention to the cryptocurrency. The popularity of Bitcoin also brought attention to other cryptocurrencies on the market, including Ethereum and Litecoin. […]

StrategyDriven Marketing and Sales Article

Loud and Proud: Spreading The Word About Your Business

You want to let the world know about your company. You’re delighted with how you’ve managed to build your own business from scratch and now your aim is to spread the word as far as it can go. There are many ways in which you can go about this, but you need to get your […]

StrategyDriven Marketing and Sales Article

5 Ways to Generate More Sales Leads

The objective of every for-profit company is to increase its bottom line, and if you’re in the business of selling products or services, that ultimately means you’ll need to generate more leads.

StrategyDriven Customer Relationship Management Article

Is the Customer Always Right?

Consumers and company owners alike are familiar with one of the most well-known sayings in business: the customer is always right. This saying has been used for years on end. It is most often attributed to the Marshall Field’s Department Store (which later became Macy’s), and Harry Gordon Selfridge who worked for Field at the […]

How to create a buzz around your brand

If your business is going to be a success, it is vital that you get people talking about your brand. This is an extremely effective way for you to generate sales and to stand out from your industry peers. In a competitive market, you can’t afford to sit back and wait for people to come […]

StrategyDriven Talent Management Article

How to Recruit High Quality Staff

When it comes to recruiting high quality staff, there are several key points to keep in mind. No matter what industry you are in, your business is only as good as the key people you have hired. In other words, your staff can make or break you, so keep this in mind when hiring. So […]

StrategyDriven Innovation Article

Important Lessons You Can Learn from Past Successful Products

In business, success is never a one-time achievement. You want to reach the level of success you aim for and then stay at that level – if not advance further – to remain successful. It is not uncommon for businesses to revise their objectives every few years; some even do it every year. Maintaining success […]