StrategyDriven Marketing and Sales Article |Customer Satisfaction| You Know What A Customer Might Want, But Not Exactly

You Know What A Customer Might Want, But Not Exactly

Your business should never assume to know what your customers always want. Funnelling them into a list of options that can either get the product and or service right or as close to right, is the best way to go about things.

StrategyDriven Online Marketing and Website Development Article |Website Design| Why Having a Website is Important for Your Business

Why Having a Website is Important for Your Business

If you haven’t yet got a website, you’re probably wondering what all the fuss is about. The truth is that you’re missing out on an amazing opportunity to market your business.

StrategyDriven Talent Management Article | Productivity| Eliminating Procrastination from Your Company

Eliminating Procrastination from Your Company

You want your employees to be as productive as possible, but there have always been procrastinators in most workforces.

StrategyDriven Entrepreneurship Article | Online Store| The Strategy Behind Complementing Your Online Store With A Physical Space

The Strategy Behind Complementing Your Online Store With A Physical Space

Once, online business existed to complement physical stores. A company who went online had the best chance of standing out on the high street.

StrategyDriven Marketing and Sales Management Article | Digital Technology| Keeping Your Business Human In Today’s Digital World

Keeping Your Business Human In Today’s Digital World

Whilst many of us appreciate the convenience of modern technology, many of us still need human interaction both as a customer and an employee.

StrategyDriven Podcast

StrategyDriven Podcast Episode 37 – Making Change Work: Why is Buy-in Necessary and How to Achieve It

Making Change Work: Why is Buy-in Necessary and How to Achieve It explores the role of buy-in to the change management processes, its importance, and how to get it.

StrategyDriven Podcast

StrategyDriven Podcast Episode 35 – Making Change Work: If Decisions Are Always Rational, Why Are Changees Resisting?

Making Change Work: If Decisions Are Always Rational, Why Are Changees Resisting? explores the rationality of decisions and their impact on change management.

StrategyDriven Podcast

StrategyDriven Podcast Episode 34 – Making Change Work: The Problems of Change Management: Bias, Resistance, and Push

Making Change Work: The Problems of Change Management: Bias, Resistance, and Push explores the problems associated with change management, namely, that of bias, resistance, and push.

StrategyDriven Entrepreneurship Article | Entrepreneurs | What’s the Deal? 3 Steps for Entrepreneurs & Spouses to Live Happily Ever After

What’s the Deal? 3 Steps for Entrepreneurs & Spouses to Live Happily Ever After

I help business families address this change using a process I call Life Career Planning. Using Career Life Planning techniques, they realize a sense of fulfillment and purpose.